The result was delete. Black Kite (t) (c) 11:48, 17 July 2011 (UTC) reply
Contested prod. While Sustainability marketing exists, Sustainability Marketing Transformation doesn't outside of one recent book by Belz and Peattie. It's a novel concept, failing if not verifiability then by a large margin our notability guidelines. There are only seven Google hits for the term (excluding Wikipedia and its mirrors) [1], all but one by the authors of the book. Google Books and Google Scholar return no results (apart from the index of the same book). Fram ( talk) 07:34, 1 July 2011 (UTC) reply
NOTE: I am also nominating the following related pages:
This also appeared out of nowhere, fully formed at the outset from a user with no other edits, and again is written in the same kind of headache inducing prose, and plugs the same book and consultant:
The result was delete. Black Kite (t) (c) 11:48, 17 July 2011 (UTC) reply
Contested prod. While Sustainability marketing exists, Sustainability Marketing Transformation doesn't outside of one recent book by Belz and Peattie. It's a novel concept, failing if not verifiability then by a large margin our notability guidelines. There are only seven Google hits for the term (excluding Wikipedia and its mirrors) [1], all but one by the authors of the book. Google Books and Google Scholar return no results (apart from the index of the same book). Fram ( talk) 07:34, 1 July 2011 (UTC) reply
NOTE: I am also nominating the following related pages:
This also appeared out of nowhere, fully formed at the outset from a user with no other edits, and again is written in the same kind of headache inducing prose, and plugs the same book and consultant: