From Wikipedia, the free encyclopedia
MPT Agency
Company typePrivate
Headquarters
Number of locations
Montreal, Canada
New York, New York
London, England
Key people
Anthony Katz (aka Anto dotcom)
Raffi Keuhnelian

MPT Agency (aka MusicPromoToday) is a public relations agency based in New York, New York which focuses on digital PR, social and streaming marketing, and influencer promotions [1]. The company was founded by Anthony Katz (aka Anto Dotcom) and Raffi Keuhnelian and were named, "Masters in Music Marketing", by Billboard Magazine [2]. The agency won the Manhattan Music Agency of 2020 award (consecutively for 3 years) and their clients include, Universal Music Group [3], Warner Music Group, Drake, Jay Z, Beyonce, Nicki Minaj, J Lo, and Lil Wayne, among others [4] [5] [6].

History

MPT Agency is an award-winning PR agency [6] based out of New York, New York, and has three locations; New York, Montreal, Canada, and London, England [7]The agency's primary focus is digital music marketing through social media platforms and partnering with artists to engage fans [8] [9].The agency won the Manhattan Music Agency award consecutively in 2018 - 2020.

Raffi Keuhnelian and Anthony Katz (aka Anto dotcom) launched MPT in 2014. Both had a background in public relations and after forming the new partnership, opened a 3rd location in London. MPT clients include Universal Music Group [3], Drake, Jay Z, Beyonce, and Tyga [4] as well as fashion brands Yves Saint Laurent and Salvatore Ferragamo [2]. In 2020, MPT partnered with American Idol seeking the next Idol [10]

Katz and Keuhnelian are contributors to Rolling Stone Magazine and Forbes Magazine [11] [12] [13].

External Links

References

Category:Companies based in New York City Category:Public relations

  1. ^ "How Digital Marketing is Changing the Music Industry". Inc. Magazine. January 26, 2021. Retrieved May 11, 2022.
  2. ^ a b "SPOTLIGHT: CHATTING WITH MUSICPROMOTODAY: THE MUSIC INDUSTRY'S GO-TO PR AGENCY". Magnetic Magazine. February 5, 2019. Retrieved May 15, 2022.
  3. ^ a b "MusicPromoToday announces a partnership with Universal Music Group". Prunderground. December 9, 2018. Retrieved May 10, 2022.
  4. ^ a b "Top A-List Hollywood Marketer Anthony Katz Shares His Key Strategies For Phenomenal Success in 2020". UK Finance. December 2, 2020. Retrieved May 15, 2022.
  5. ^ "MusicPromoToday Once Again Acknowledged as Winner of 2020 Manhattan Music Agency Award". AFV News. December 19, 2020. Retrieved May 10, 2022.
  6. ^ a b "MUSICPROMOTODAY WINS GOLD AWARD IN 2018 MANHATTAN MUSIC AWARDS". AB Newswire. January 25, 2019. Retrieved May 12, 2022.
  7. ^ "MusicPromoToday's Guide on How Artists Can Get Tips From Fans on Social Media". Disrupt Magazine. Retrieved May 10, 2022.
  8. ^ "Musicpromotoday Leads Digital Transition From Viral to Virtual". The Source. February 14, 2022. Retrieved May 10, 2022.
  9. ^ "How Digital Media Has Reshaped The Entertainment Sector". Social Media Monthly. May 17, 2018. Retrieved May 15, 2022.
  10. ^ "MusicPromoToday Officially Partners With American Idol To Seek The Next Idol". Bezinga. June 20, 2020. Retrieved May 15, 2022.
  11. ^ "13 Positive Characteristics to Look for in a Potential Networking Connection". Rolling Stone Magazine. Retrieved May 15, 2022.
  12. ^ "Lessons Learned From Launching Three Startups in Three Years". Forbes Magazine. July 7, 2017. Retrieved May 15, 2022.
  13. ^ "Raffi Keuhnelian". Forbes Magazine. Retrieved May 15, 2022.
From Wikipedia, the free encyclopedia
MPT Agency
Company typePrivate
Headquarters
Number of locations
Montreal, Canada
New York, New York
London, England
Key people
Anthony Katz (aka Anto dotcom)
Raffi Keuhnelian

MPT Agency (aka MusicPromoToday) is a public relations agency based in New York, New York which focuses on digital PR, social and streaming marketing, and influencer promotions [1]. The company was founded by Anthony Katz (aka Anto Dotcom) and Raffi Keuhnelian and were named, "Masters in Music Marketing", by Billboard Magazine [2]. The agency won the Manhattan Music Agency of 2020 award (consecutively for 3 years) and their clients include, Universal Music Group [3], Warner Music Group, Drake, Jay Z, Beyonce, Nicki Minaj, J Lo, and Lil Wayne, among others [4] [5] [6].

History

MPT Agency is an award-winning PR agency [6] based out of New York, New York, and has three locations; New York, Montreal, Canada, and London, England [7]The agency's primary focus is digital music marketing through social media platforms and partnering with artists to engage fans [8] [9].The agency won the Manhattan Music Agency award consecutively in 2018 - 2020.

Raffi Keuhnelian and Anthony Katz (aka Anto dotcom) launched MPT in 2014. Both had a background in public relations and after forming the new partnership, opened a 3rd location in London. MPT clients include Universal Music Group [3], Drake, Jay Z, Beyonce, and Tyga [4] as well as fashion brands Yves Saint Laurent and Salvatore Ferragamo [2]. In 2020, MPT partnered with American Idol seeking the next Idol [10]

Katz and Keuhnelian are contributors to Rolling Stone Magazine and Forbes Magazine [11] [12] [13].

External Links

References

Category:Companies based in New York City Category:Public relations

  1. ^ "How Digital Marketing is Changing the Music Industry". Inc. Magazine. January 26, 2021. Retrieved May 11, 2022.
  2. ^ a b "SPOTLIGHT: CHATTING WITH MUSICPROMOTODAY: THE MUSIC INDUSTRY'S GO-TO PR AGENCY". Magnetic Magazine. February 5, 2019. Retrieved May 15, 2022.
  3. ^ a b "MusicPromoToday announces a partnership with Universal Music Group". Prunderground. December 9, 2018. Retrieved May 10, 2022.
  4. ^ a b "Top A-List Hollywood Marketer Anthony Katz Shares His Key Strategies For Phenomenal Success in 2020". UK Finance. December 2, 2020. Retrieved May 15, 2022.
  5. ^ "MusicPromoToday Once Again Acknowledged as Winner of 2020 Manhattan Music Agency Award". AFV News. December 19, 2020. Retrieved May 10, 2022.
  6. ^ a b "MUSICPROMOTODAY WINS GOLD AWARD IN 2018 MANHATTAN MUSIC AWARDS". AB Newswire. January 25, 2019. Retrieved May 12, 2022.
  7. ^ "MusicPromoToday's Guide on How Artists Can Get Tips From Fans on Social Media". Disrupt Magazine. Retrieved May 10, 2022.
  8. ^ "Musicpromotoday Leads Digital Transition From Viral to Virtual". The Source. February 14, 2022. Retrieved May 10, 2022.
  9. ^ "How Digital Media Has Reshaped The Entertainment Sector". Social Media Monthly. May 17, 2018. Retrieved May 15, 2022.
  10. ^ "MusicPromoToday Officially Partners With American Idol To Seek The Next Idol". Bezinga. June 20, 2020. Retrieved May 15, 2022.
  11. ^ "13 Positive Characteristics to Look for in a Potential Networking Connection". Rolling Stone Magazine. Retrieved May 15, 2022.
  12. ^ "Lessons Learned From Launching Three Startups in Three Years". Forbes Magazine. July 7, 2017. Retrieved May 15, 2022.
  13. ^ "Raffi Keuhnelian". Forbes Magazine. Retrieved May 15, 2022.

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