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The term "Web Experience Management" or "WEM" (2007–present[ citation needed]) is the evolution of website needs from managing content (Web Content Management - WCM) to managing the entire experience of users on the web (Web Experience Management - WEM)[ citation needed]. The term originally was coined by Web Content Management (WCM) software vendor FatWire as a means to describe the management of the experience an organization’s customers, partners and employees have on their website[ citation needed]. Web Experience Management is reasonably[ citation needed] broad and can represent anything that facilitates loyalty, engagement and interaction on websites[ original research?].
By now, several other leading[ weasel words] WCM vendors ( EMC Corporation, Vignette and others[ peacock prose]) have adopted the term as well as to describe the key direction of their companies and the purpose their software packages[ citation needed] - the concept of Web Experience Management is now seen by both vendors and analysts as a natural evolution of WCM[ citation needed].
The Web Experience Management System is to a Web Content Management System what WEM is to WCM[ dubious – discuss] - an evolution in the software systems deployed and used by a company to manage their online presence[ original research?].
Category:Branding Category:Buzzwords Category:Internet memes Category:Social information processing Category:Internet ages
![]() | This is not a Wikipedia article: It is an individual user's work-in-progress page, and may be incomplete and/or unreliable. For guidance on developing this draft, see
Wikipedia:So you made a userspace draft. Find sources:
Google (
books ·
news ·
scholar ·
free images ·
WP refs) ·
FENS ·
JSTOR ·
TWL |
The term "Web Experience Management" or "WEM" (2007–present[ citation needed]) is the evolution of website needs from managing content (Web Content Management - WCM) to managing the entire experience of users on the web (Web Experience Management - WEM)[ citation needed]. The term originally was coined by Web Content Management (WCM) software vendor FatWire as a means to describe the management of the experience an organization’s customers, partners and employees have on their website[ citation needed]. Web Experience Management is reasonably[ citation needed] broad and can represent anything that facilitates loyalty, engagement and interaction on websites[ original research?].
By now, several other leading[ weasel words] WCM vendors ( EMC Corporation, Vignette and others[ peacock prose]) have adopted the term as well as to describe the key direction of their companies and the purpose their software packages[ citation needed] - the concept of Web Experience Management is now seen by both vendors and analysts as a natural evolution of WCM[ citation needed].
The Web Experience Management System is to a Web Content Management System what WEM is to WCM[ dubious – discuss] - an evolution in the software systems deployed and used by a company to manage their online presence[ original research?].
Category:Branding Category:Buzzwords Category:Internet memes Category:Social information processing Category:Internet ages