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The big confusion in this page is between "store brand" and true generic. Store brand packaging conveys cheapness but is still bright and colorful. True generic has no graphics, no color, just white with dark lettering naming the product. I was hopeful for more history about true generic marketing. When I was young (mid 70s I believe, before the 1977 cited in the article for Jewel) our local Grand Union grocery store switched to all generic. Every single packaged good in the store was in plain black and white packaging - it was actually disorienting to walk up and down the aisles. This was not just store brand but name brand goods as well. The theory was that people would shop there because of the cost savings from packaging, but everyone hated it, it was a disaster and I think the store actually closed a couple months after the switch. 72.66.40.110 ( talk) 21:52, 25 February 2008 (UTC)Doug ,vxvbzmdfvlksDCMA"S:LVMklmfgln jı Ú˘Ï≤BJH´Ò͘©ˆFIJXZ¸ — Preceding unsigned comment added by 206.176.109.182 ( talk) 20:42, 15 January 2013 (UTC)
Quote: "Generic brand products are often of equal quality as a branded product"
[citation needed] —Preceding unsigned comment added by 123.243.30.245 ( talk) 22:05, 26 November 2009 (UTC)
I realize it would be very hard to find, but if anyone can find a photo of the old style generic packaging, I think it would be very good for this article. 68.124.184.143 17:53, 24 October 2006 (UTC)
I redirected In-house brand here. In-house brands are different from generic products and brands in that they try to give an impression of being branded. See for example Lidl. Petri Krohn 04:24, 13 April 2006 (UTC)
The difference (as I see it) between e.g., "Lucerne" brand milk and "Craftsman" brand tools is that you can only buy them at one chain of stores, which is part of the same business that owns the label. You can't buy "Lucerne" milk at Albertsons or "Craftsman" tools at Home Depot. If you could, I would call these regular brands --- but since you can't, I call them house brands. hajhouse 16:49, 30 May 2006 (UTC)
"Patents may prohibit generic brand manufacturing. In the specific case of drugs, generic drugs are made chemically indistinguishable from the brand name products, to satisfy regulations." Surely this should read distinguishable? Please explain if not. 74.132.209.231 20:50, 30 June 2006 (UTC)
I concur, and have removed that sentence. The Generic_drug article describes generic drugs as having bioequivalence to the brand name version, specifically noting that they might not be chemically identical. In any case, I don't think the sentence is particularly germane to this article, and the paragraph reads better without it. Perel 04:09, 22 November 2006 (UTC)
The expression " generic brand" is not so common in the UK; I would assume from it having a separate article that it refers to *any* product where the brand is unknown (not just exclusively to a supermarket's "own brand"). However, the article does seem to verge towards describing "store brands"; was this the intention? Fourohfour 18:06, 18 December 2006 (UTC)
In Uk marketing circles it is common to refer to brands like hoover and other genercized brands as generics. Should this not be mentioned in the article, or at least dealt with by disambiguation? BuzzWoof 19:19, 4 September 2007 (UTC)
Surplus:Terrorized into being Consumers talks about Cuba and how the paste has no advertising - everybody knows that it's the state. I feel like this should fit in the article somehow.-- Keerlls ton 03:52, 10 November 2007 (UTC)
The image Image:Filter Title of Record.jpg is used in this article under a claim of fair use, but it does not have an adequate explanation for why it meets the requirements for such images when used here. In particular, for each page the image is used on, it must have an explanation linking to that page which explains why it needs to be used on that page. Please check
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In the 1980's when I was a young girl in Utah, we had the no name or generic brand food. My mom would always buy the assorted cookies. They were in a big white bag and the words Assorted Cookies in black. That was it, plain and cheap but the best dang cookies I have ever had! Does anyone know what happened to them? Or where I can get these cookies? —Preceding unsigned comment added by 75.162.166.187 ( talk) 18:22, 8 June 2009 (UTC)
You were a cute black girl. 124.197.60.79 ( talk) 03:37, 29 December 2009 (UTC)
What????? —Preceding unsigned comment added by 69.86.151.248 ( talk) 00:27, 3 January 2011 (UTC)
I have removed this section. It looked dubious and two of the three citations were dead links. Zarcadia ( talk) 10:33, 10 October 2010 (UTC)
The claim that generic drugs have the same quality as the name brand is an opinion, not a scientific fact. The quality of the manufacturing equipment can become a factor in the chemistry as with the supplier of materials, just like other generic products. Further, the citation for this claim is from a commercial discount online supplier, likely a peddler of generic drugs trying to make a buck. Both the citation and the claim should be removed. 24.38.31.81 ( talk) 17:32, 3 May 2011 (UTC)
The file File:Generic Cola Can Jewel.jpg, used on this page, has been deleted from Wikimedia Commons and re-uploaded at File:Generic Cola Can Jewel.jpg. It should be reviewed to determine if it is compliant with this project's non-free content policy, or else should be deleted and removed from this page. If no action is taken, it will be deleted after 7 days. Commons fair use upload bot ( talk) 21:06, 27 May 2014 (UTC)
I would love if Wikipedia could educate us all on where all the food comes from. When you thik about it ... there is one Special K, and probably fifty imitators. That means there are vastly more brands of imitation cereal than there are the "real" thing, even if the name brand Special K sells more. Can it really be that there are fifty companies all producing the same exact product, or do some ofthem just buy from suppliers? I saw some suspiciously similar cardboard packaging once at two competing supermarkets, leading me to believe that those two stores, at least, are selling the identical product from the same supplier with just the inner package being different. I could imagine that with simple things like soda and water, there's really no reason to have fifty competitors with fifty different formulas each competing against each other. I havent really thought about applying it to generic OTC drugs, where there is even less room to make differences, and just as many stores since supermarkets sell drugs too. — Soap — 02:53, 10 May 2015 (UTC)
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The big confusion in this page is between "store brand" and true generic. Store brand packaging conveys cheapness but is still bright and colorful. True generic has no graphics, no color, just white with dark lettering naming the product. I was hopeful for more history about true generic marketing. When I was young (mid 70s I believe, before the 1977 cited in the article for Jewel) our local Grand Union grocery store switched to all generic. Every single packaged good in the store was in plain black and white packaging - it was actually disorienting to walk up and down the aisles. This was not just store brand but name brand goods as well. The theory was that people would shop there because of the cost savings from packaging, but everyone hated it, it was a disaster and I think the store actually closed a couple months after the switch. 72.66.40.110 ( talk) 21:52, 25 February 2008 (UTC)Doug ,vxvbzmdfvlksDCMA"S:LVMklmfgln jı Ú˘Ï≤BJH´Ò͘©ˆFIJXZ¸ — Preceding unsigned comment added by 206.176.109.182 ( talk) 20:42, 15 January 2013 (UTC)
Quote: "Generic brand products are often of equal quality as a branded product"
[citation needed] —Preceding unsigned comment added by 123.243.30.245 ( talk) 22:05, 26 November 2009 (UTC)
I realize it would be very hard to find, but if anyone can find a photo of the old style generic packaging, I think it would be very good for this article. 68.124.184.143 17:53, 24 October 2006 (UTC)
I redirected In-house brand here. In-house brands are different from generic products and brands in that they try to give an impression of being branded. See for example Lidl. Petri Krohn 04:24, 13 April 2006 (UTC)
The difference (as I see it) between e.g., "Lucerne" brand milk and "Craftsman" brand tools is that you can only buy them at one chain of stores, which is part of the same business that owns the label. You can't buy "Lucerne" milk at Albertsons or "Craftsman" tools at Home Depot. If you could, I would call these regular brands --- but since you can't, I call them house brands. hajhouse 16:49, 30 May 2006 (UTC)
"Patents may prohibit generic brand manufacturing. In the specific case of drugs, generic drugs are made chemically indistinguishable from the brand name products, to satisfy regulations." Surely this should read distinguishable? Please explain if not. 74.132.209.231 20:50, 30 June 2006 (UTC)
I concur, and have removed that sentence. The Generic_drug article describes generic drugs as having bioequivalence to the brand name version, specifically noting that they might not be chemically identical. In any case, I don't think the sentence is particularly germane to this article, and the paragraph reads better without it. Perel 04:09, 22 November 2006 (UTC)
The expression " generic brand" is not so common in the UK; I would assume from it having a separate article that it refers to *any* product where the brand is unknown (not just exclusively to a supermarket's "own brand"). However, the article does seem to verge towards describing "store brands"; was this the intention? Fourohfour 18:06, 18 December 2006 (UTC)
In Uk marketing circles it is common to refer to brands like hoover and other genercized brands as generics. Should this not be mentioned in the article, or at least dealt with by disambiguation? BuzzWoof 19:19, 4 September 2007 (UTC)
Surplus:Terrorized into being Consumers talks about Cuba and how the paste has no advertising - everybody knows that it's the state. I feel like this should fit in the article somehow.-- Keerlls ton 03:52, 10 November 2007 (UTC)
The image Image:Filter Title of Record.jpg is used in this article under a claim of fair use, but it does not have an adequate explanation for why it meets the requirements for such images when used here. In particular, for each page the image is used on, it must have an explanation linking to that page which explains why it needs to be used on that page. Please check
This is an automated notice by FairuseBot. For assistance on the image use policy, see Wikipedia:Media copyright questions. --05:30, 11 September 2008 (UTC)
In the 1980's when I was a young girl in Utah, we had the no name or generic brand food. My mom would always buy the assorted cookies. They were in a big white bag and the words Assorted Cookies in black. That was it, plain and cheap but the best dang cookies I have ever had! Does anyone know what happened to them? Or where I can get these cookies? —Preceding unsigned comment added by 75.162.166.187 ( talk) 18:22, 8 June 2009 (UTC)
You were a cute black girl. 124.197.60.79 ( talk) 03:37, 29 December 2009 (UTC)
What????? —Preceding unsigned comment added by 69.86.151.248 ( talk) 00:27, 3 January 2011 (UTC)
I have removed this section. It looked dubious and two of the three citations were dead links. Zarcadia ( talk) 10:33, 10 October 2010 (UTC)
The claim that generic drugs have the same quality as the name brand is an opinion, not a scientific fact. The quality of the manufacturing equipment can become a factor in the chemistry as with the supplier of materials, just like other generic products. Further, the citation for this claim is from a commercial discount online supplier, likely a peddler of generic drugs trying to make a buck. Both the citation and the claim should be removed. 24.38.31.81 ( talk) 17:32, 3 May 2011 (UTC)
The file File:Generic Cola Can Jewel.jpg, used on this page, has been deleted from Wikimedia Commons and re-uploaded at File:Generic Cola Can Jewel.jpg. It should be reviewed to determine if it is compliant with this project's non-free content policy, or else should be deleted and removed from this page. If no action is taken, it will be deleted after 7 days. Commons fair use upload bot ( talk) 21:06, 27 May 2014 (UTC)
I would love if Wikipedia could educate us all on where all the food comes from. When you thik about it ... there is one Special K, and probably fifty imitators. That means there are vastly more brands of imitation cereal than there are the "real" thing, even if the name brand Special K sells more. Can it really be that there are fifty companies all producing the same exact product, or do some ofthem just buy from suppliers? I saw some suspiciously similar cardboard packaging once at two competing supermarkets, leading me to believe that those two stores, at least, are selling the identical product from the same supplier with just the inner package being different. I could imagine that with simple things like soda and water, there's really no reason to have fifty competitors with fifty different formulas each competing against each other. I havent really thought about applying it to generic OTC drugs, where there is even less room to make differences, and just as many stores since supermarkets sell drugs too. — Soap — 02:53, 10 May 2015 (UTC)