This page is an archive of past discussions. Do not edit the contents of this page. If you wish to start a new discussion or revive an old one, please do so on the current talk page.

The article frames the success of the advertisement solely in terms of its exposure rather than whether (by the criteria of the ad itself) it sold any beer, or at least held up declining sales relative to competitors. Are there any figures for Carlton Darught's sales along with New's etc.? Afterall, an ad is made to sell things, not be watched widely. —Preceding unsigned comment added by 211.30.216.207 ( talk) 05:42, 31 January 2008 (UTC)

The Big Ad’s dedicated website had around 3,160 webpage links as of October 1, 2005, according to Google’s link search. Google's link search is believed to be deliberately flawed, showing only a subset of backlinking pages in Googles index. The reason for this is the importance of backlinks in the rating algorithm of Google. By not showing all backlinks Google tries to keep SEO professionals from unduly manipulating a sites ranking. This is a theory of course (for verification see e.g. webmasterworld.com), but performing a backlink search on Yahoo or MSN reveals a much higher number of backlinks which usually comes close to a sites actual number of backlinks. Therefore it can be seen as a fact that the backlink search on Google is not reliable (for what reason ever). -- Pmkpmk 20:51, 4 January 2006 (UTC)

I believe beer ads can't show people consuming alcohol. The use of robed people to represent beer as well as the internet only display could be used to circumvent this, and at the same time appear novel to people who haven't seen a beer ad with anyone drinking.

That's not true I've seen ads where people consumed alcohol. -- WikiSlasher 15:54, 14 October 2006 (UTC)

You obviously haven't seen the ads for Victoria Bitter. Lots of drinking in those. Katana Geldar 02:07, 4 July 2008 (UTC)

It seems a bit odd to me that the article doesn't mention that the largest source of inspiration behind the ad was the British Airways "Face" advertising campaign of the 1990s, which should be pretty familiar to any Australian watching Big Ad. And no, I'm not the only one seeing the similarity. the Sydney Morning Herald agrees with me ( among others). It's like writing an article on the Flashbeer advert and not mentioning Flashdance, or on the Guinness Tipping Point ad and not mentioning Cog. Heck, just look at the BA ad yourself and tell me that Big Ad isn't an homage. GeeJo ^(t)⁄ _(c) • 15:30, 11 January 2008 (UTC)

Image:Carlton Draught- Big Ad.png is being used on this article. I notice the image page specifies that the image is being used under fair use but there is no explanation or rationale as to why its use in this Wikipedia article constitutes fair use. In addition to the boilerplate fair use template, you must also write out on the image description page a specific explanation or rationale for why using this image in each article is consistent with fair use.

Please go to the image description page and edit it to include a fair use rationale. Using one of the templates at Wikipedia:Fair use rationale guideline is an easy way to insure that your image is in compliance with Wikipedia policy, but remember that you must complete the template. Do not simply insert a blank template on an image page.

If there is other fair use media, consider checking that you have specified the fair use rationale on the other images used on this page. Note that any fair use images lacking such an explanation can be deleted one week after being tagged, as described on criteria for speedy deletion. If you have any questions please ask them at the Media copyright questions page. Thank you.

BetacommandBot ( talk) 04:44, 12 February 2008 (UTC)

The image Image:Carl Orff-Carmina Burana-O Fortuna.ogg is used in this article under a claim of fair use, but it does not have an adequate explanation for why it meets the requirements for such images when used here. In particular, for each page the image is used on, it must have an explanation linking to that page which explains why it needs to be used on that page. Please check

• That there is a non-free use rationale on the image's description page for the use in this article.
• That this article is linked to from the image description page.

This is an automated notice by FairuseBot. For assistance on the image use policy, see Wikipedia:Media copyright questions. --05:30, 17 May 2008 (UTC)

Is the including of the lyrics a copyvio? RJFJR ( talk) 13:58, 11 September 2009 (UTC)

Yep. GeeJo ^(t)⁄ _(c) • 16:14, 11 September 2009 (UTC)