This article needs additional citations for
verification. (August 2016) |
![]() First edition cover | |
Author | Maxx Barry |
---|---|
Language | English |
Genre | Satirical novel |
Publisher | Viking Press |
Publication date | July 1999 |
Publication place | Australian |
Media type | Print ( Hardback & Paperback) |
Pages | 320 pp (first edition, hardback) |
ISBN | 0-670-88640-8 (first edition, hardback) |
OCLC | 40408909 |
813/.54 21 | |
LC Class | PS3552.A7424 S97 1999 |
Followed by | Jennifer Government |
Syrup is a 1999 novel by Max Barry. Written under the pseudonym Maxx Barry, the novel satirizes consumerism and marketing techniques. It was adapted into the 2013 film Syrup.
Scat, a fresh marketing graduate, invents a new Coca-Cola product called 'Fukk'. He tries to sell his idea to the company for $3 million, but discovers his former roommate and friend Sneaky Pete has already claimed the trademark. This leads Scat to move out of their shared apartment and stay with Cindy, his on-and-off girlfriend. She eventually kicks him out, and he ends up living with 6, a marketing executive, and Tina, her film student roommate. Scat leads the summer marketing campaign for Coca-Cola and makes it a success. He then attempts to sabotage Sneaky Pete's secret project for Coca-Cola: the first ever feature-length advertising film.
In 2006, Coca-Cola introduced a coffee-flavored soft drink called Coca-Cola BlāK, first released in France in a black can. Barry commented on the similarities of this and his novel’s fictional Coca-Cola Fukk on his blog. [1]
This article needs additional citations for
verification. (August 2016) |
![]() First edition cover | |
Author | Maxx Barry |
---|---|
Language | English |
Genre | Satirical novel |
Publisher | Viking Press |
Publication date | July 1999 |
Publication place | Australian |
Media type | Print ( Hardback & Paperback) |
Pages | 320 pp (first edition, hardback) |
ISBN | 0-670-88640-8 (first edition, hardback) |
OCLC | 40408909 |
813/.54 21 | |
LC Class | PS3552.A7424 S97 1999 |
Followed by | Jennifer Government |
Syrup is a 1999 novel by Max Barry. Written under the pseudonym Maxx Barry, the novel satirizes consumerism and marketing techniques. It was adapted into the 2013 film Syrup.
Scat, a fresh marketing graduate, invents a new Coca-Cola product called 'Fukk'. He tries to sell his idea to the company for $3 million, but discovers his former roommate and friend Sneaky Pete has already claimed the trademark. This leads Scat to move out of their shared apartment and stay with Cindy, his on-and-off girlfriend. She eventually kicks him out, and he ends up living with 6, a marketing executive, and Tina, her film student roommate. Scat leads the summer marketing campaign for Coca-Cola and makes it a success. He then attempts to sabotage Sneaky Pete's secret project for Coca-Cola: the first ever feature-length advertising film.
In 2006, Coca-Cola introduced a coffee-flavored soft drink called Coca-Cola BlāK, first released in France in a black can. Barry commented on the similarities of this and his novel’s fictional Coca-Cola Fukk on his blog. [1]