 | This article contains content that is written like
an advertisement. (September 2023) |
 | |
| Company type | Private |
|---|---|
| Industry | Blockchain |
| Founded | 2018 |
| Founder | Alexandre Dreyfus |
| Headquarters | Malta |
| Products | Socios.com app |
| Services | Fan engagement platform |
| Parent | Chiliz |
| Website | www.socios.com |
Socios.com is a blockchain-based engagement platform that allows sports and entertainment organizations to monetize their fan bases. The platform allows fans to buy, trade, and execute voting rights for their favorite sports teams. The company was founded in 2018 and is headquartered in Malta. [1] [2]
History
Socios.com was founded in 2018 by Alexandre Dreyfus. The company's goal was to create a blockchain-based platform that would allow sports and entertainment organizations to monetize their fan bases. The company raised $66 million in a private token sale in 2019. [3] [4]
Products and Services
Socios.com offers a variety of products and services to sports and entertainment organizations. The company's flagship product is the Socios.com app, which allows fans to buy, trade, and execute voting rights for their favorite sports teams. The app also allows fans to earn rewards for their engagement with their favorite teams. [5]
Partnerships
Socios.com has partnerships with several sports and entertainment organizations, including FC Barcelona, [6] Paris Saint-Germain F.C., [7] Juventus FC, [8] and the UFC. [9] For the 2021–2022 season, Socios.com became the main shirt sponsor of Italian club Inter Milan. They also joined La Liga team Valencia CF in the same year.
The company has sponsored the Ballon d'Or since 2021. [10]
Awards and recognition
Socios.com was named the "Best Cryptocurrency Company" at the 2020 Football Business Awards.[ citation needed]
Research
Research on Socios fan token polls shows effective engagement, with approximately 50% of token holders participating. [11] Fan tokens have a dynamic impact on the sports industry, showcasing episodes of market exuberance, volatility, and connectivity with cryptocurrencies like Bitcoin and Chiliz. [12] Research reveals that Socios fan tokens experience value fluctuations around high-profile sports events, such as the 2022 World Cup, reflecting a pattern of speculative investment that aligns with the "buy the rumor, sell the news" sentiment. [13] Further investigation into the Socios platform offers a framework for understanding fan tokens' technical, functional, and conceptual aspects, emphasizing their potential to enhance fan engagement and empowerment. [14] Additionally, an analysis identifies theoretical blockchain use cases in sports, spotlighting Socios' role in this ecosystem and suggesting directions for future research. [15]
References
- ^ Evans, Simon (2021-03-02). "Soccer-Blockchain sports firm Chiliz to invest $50 million in U.S expansion". Reuters. Retrieved 2023-03-21.
- ^ D'Urso, Joey. "Special report: Socios expects to make £150 from each fan who buys a token as values". The Athletic. Retrieved 2023-03-21.
- ^ "Fan Token Project Chiliz Sets Up $50M Incubator Backed by Jump Crypto". Yahoo Finance. Retrieved 2023-03-21.
- ^ "Socios.com CEO Alex Dreyfus on Trying to Reinvent Sports Fandom". Front Office Sports. Retrieved 2023-03-21.
- ^ "The Best: Football's elite are on Socios.com". MARCA. 2023-03-01. Retrieved 2023-03-21.
- ^ "Official FC Barcelona Website - Barça | FCBarcelona.com | FC Barcelona". www.fcbarcelona.com. Retrieved 2023-03-21.
- ^ "PSG buy into Socios.com for fan token offering". smartseries.sportspromedia.com. Retrieved 2023-03-21.
- ^ Juventus.com. "Juventus announce partnership with blockchain platform Socios.com to launch Fan Token - Juventus". Juventus.com. Retrieved 2023-03-21.
- ^ "Socios.Com To Launch Ufc Fan Token Today At 5:00 Pm (Cet) | Ufc". www.ufc.com. 2021-06-30. Retrieved 2023-03-21.
- ^ "Socios sponsors Ballon d'Or Awards". SportBusiness. 2021-11-29. Retrieved 2023-03-21.
- ^ Ante, Lennart; Saggu, Aman; Schellinger, Benjamin; Wazinski, Friedrich-Philipp (2024-04-11). "Voting participation and engagement in blockchain-based fan tokens". Electronic Markets. 34 (26). arXiv: 2404.08906. doi: 10.1007/s12525-024-00709-z. ISSN 1422-8890 – via Springer Direct.
- ^ Lubian, Diego (2023). "Exuberance, Asymmetric Volatility And Connectedness In Fan Tokens" (PDF). Journal of Quantitative Finance and Economics. 5 (1): 73–92. doi: 10.47509/JQFE.2023.v05i01.04.
- ^ Saggu, Aman; Ante, Lennart; Demir, Ender (2024-06-01). "Anticipatory gains and event-driven losses in blockchain-based fan tokens: Evidence from the FIFA World Cup". Research in International Business and Finance. 70 (Part A): 102333. arXiv: 2403.15810. doi: 10.1016/j.ribaf.2024.102333. ISSN 0275-5319.
- ^ Ante, Lennart; Schellinger, Benjamin; Wazinski, Friedrich-Philipp (2023-05-11). "Enhancing Trust, Efficiency, and Empowerment in Sports: Developing a Blockchain-Based Fan Token Framework". ECIS 2023 Research Papers.
- ^ Schellinger, Benjamin; Ante, Lennart; Bauers, Sebastian (2022-06-18). "Blockchain Use Cases and Concepts in Sports: A Systematic Review". ECIS 2022 Research Papers.
External links
| This article contains content that is written like
an advertisement. (September 2023) |
|
| |
| Company type | Private |
|---|---|
| Industry | Blockchain |
| Founded | 2018 |
| Founder | Alexandre Dreyfus |
| Headquarters | Malta |
| Products | Socios.com app |
| Services | Fan engagement platform |
| Parent | Chiliz |
| Website | www.socios.com |
Socios.com is a blockchain-based engagement platform that allows sports and entertainment organizations to monetize their fan bases. The platform allows fans to buy, trade, and execute voting rights for their favorite sports teams. The company was founded in 2018 and is headquartered in Malta. [1] [2]
History
Socios.com was founded in 2018 by Alexandre Dreyfus. The company's goal was to create a blockchain-based platform that would allow sports and entertainment organizations to monetize their fan bases. The company raised $66 million in a private token sale in 2019. [3] [4]
Products and Services
Socios.com offers a variety of products and services to sports and entertainment organizations. The company's flagship product is the Socios.com app, which allows fans to buy, trade, and execute voting rights for their favorite sports teams. The app also allows fans to earn rewards for their engagement with their favorite teams. [5]
Partnerships
Socios.com has partnerships with several sports and entertainment organizations, including FC Barcelona, [6] Paris Saint-Germain F.C., [7] Juventus FC, [8] and the UFC. [9] For the 2021–2022 season, Socios.com became the main shirt sponsor of Italian club Inter Milan. They also joined La Liga team Valencia CF in the same year.
The company has sponsored the Ballon d'Or since 2021. [10]
Awards and recognition
Socios.com was named the "Best Cryptocurrency Company" at the 2020 Football Business Awards.[ citation needed]
Research
Research on Socios fan token polls shows effective engagement, with approximately 50% of token holders participating. [11] Fan tokens have a dynamic impact on the sports industry, showcasing episodes of market exuberance, volatility, and connectivity with cryptocurrencies like Bitcoin and Chiliz. [12] Research reveals that Socios fan tokens experience value fluctuations around high-profile sports events, such as the 2022 World Cup, reflecting a pattern of speculative investment that aligns with the "buy the rumor, sell the news" sentiment. [13] Further investigation into the Socios platform offers a framework for understanding fan tokens' technical, functional, and conceptual aspects, emphasizing their potential to enhance fan engagement and empowerment. [14] Additionally, an analysis identifies theoretical blockchain use cases in sports, spotlighting Socios' role in this ecosystem and suggesting directions for future research. [15]
References
- ^ Evans, Simon (2021-03-02). "Soccer-Blockchain sports firm Chiliz to invest $50 million in U.S expansion". Reuters. Retrieved 2023-03-21.
- ^ D'Urso, Joey. "Special report: Socios expects to make £150 from each fan who buys a token as values". The Athletic. Retrieved 2023-03-21.
- ^ "Fan Token Project Chiliz Sets Up $50M Incubator Backed by Jump Crypto". Yahoo Finance. Retrieved 2023-03-21.
- ^ "Socios.com CEO Alex Dreyfus on Trying to Reinvent Sports Fandom". Front Office Sports. Retrieved 2023-03-21.
- ^ "The Best: Football's elite are on Socios.com". MARCA. 2023-03-01. Retrieved 2023-03-21.
- ^ "Official FC Barcelona Website - Barça | FCBarcelona.com | FC Barcelona". www.fcbarcelona.com. Retrieved 2023-03-21.
- ^ "PSG buy into Socios.com for fan token offering". smartseries.sportspromedia.com. Retrieved 2023-03-21.
- ^ Juventus.com. "Juventus announce partnership with blockchain platform Socios.com to launch Fan Token - Juventus". Juventus.com. Retrieved 2023-03-21.
- ^ "Socios.Com To Launch Ufc Fan Token Today At 5:00 Pm (Cet) | Ufc". www.ufc.com. 2021-06-30. Retrieved 2023-03-21.
- ^ "Socios sponsors Ballon d'Or Awards". SportBusiness. 2021-11-29. Retrieved 2023-03-21.
- ^ Ante, Lennart; Saggu, Aman; Schellinger, Benjamin; Wazinski, Friedrich-Philipp (2024-04-11). "Voting participation and engagement in blockchain-based fan tokens". Electronic Markets. 34 (26). arXiv: 2404.08906. doi: 10.1007/s12525-024-00709-z. ISSN 1422-8890 – via Springer Direct.
- ^ Lubian, Diego (2023). "Exuberance, Asymmetric Volatility And Connectedness In Fan Tokens" (PDF). Journal of Quantitative Finance and Economics. 5 (1): 73–92. doi: 10.47509/JQFE.2023.v05i01.04.
- ^ Saggu, Aman; Ante, Lennart; Demir, Ender (2024-06-01). "Anticipatory gains and event-driven losses in blockchain-based fan tokens: Evidence from the FIFA World Cup". Research in International Business and Finance. 70 (Part A): 102333. arXiv: 2403.15810. doi: 10.1016/j.ribaf.2024.102333. ISSN 0275-5319.
- ^ Ante, Lennart; Schellinger, Benjamin; Wazinski, Friedrich-Philipp (2023-05-11). "Enhancing Trust, Efficiency, and Empowerment in Sports: Developing a Blockchain-Based Fan Token Framework". ECIS 2023 Research Papers.
- ^ Schellinger, Benjamin; Ante, Lennart; Bauers, Sebastian (2022-06-18). "Blockchain Use Cases and Concepts in Sports: A Systematic Review". ECIS 2022 Research Papers.