The Slayana World Tour (sometimes referred to as the Slayana In These Streets Tour) was the third headlining
concert tour by American singer
Brandy. The tour was announced on February 23, 2016, and started on June 15, 2016 in
Auckland, New Zealand, visiting Europe and Oceania, while performing in twelve cities in June and July.[1] The tour's title is in reference to Norwood's fan nickname — itself a pun on the word "slay" and her middle name Rayana — as well as her own label
Slayana Records, which she launched and released her first single "
Beggin & Pleadin" on in 2016.[2]
Background
In early 2016, Brandy released "
Beggin & Pleadin" for free on the music streaming service
SoundCloud, with an accompanying music video on her official
YouTube. Soon after, the tour was announced via Musicalize and Norwood's website. Four shows were announced in the United Kingdom, and on April 25, four more shows were added in New Zealand and Australia. An additional four shows were announced for Germany later on. Rehearsals took place in Los Angeles, California, under the direction of Frank Gatson[3] The July 1, 2, and 3 tour dates were postponed due to Norwood's hospitalization.[4]
The Slayana World Tour (sometimes referred to as the Slayana In These Streets Tour) was the third headlining
concert tour by American singer
Brandy. The tour was announced on February 23, 2016, and started on June 15, 2016 in
Auckland, New Zealand, visiting Europe and Oceania, while performing in twelve cities in June and July.[1] The tour's title is in reference to Norwood's fan nickname — itself a pun on the word "slay" and her middle name Rayana — as well as her own label
Slayana Records, which she launched and released her first single "
Beggin & Pleadin" on in 2016.[2]
Background
In early 2016, Brandy released "
Beggin & Pleadin" for free on the music streaming service
SoundCloud, with an accompanying music video on her official
YouTube. Soon after, the tour was announced via Musicalize and Norwood's website. Four shows were announced in the United Kingdom, and on April 25, four more shows were added in New Zealand and Australia. An additional four shows were announced for Germany later on. Rehearsals took place in Los Angeles, California, under the direction of Frank Gatson[3] The July 1, 2, and 3 tour dates were postponed due to Norwood's hospitalization.[4]