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Product type | Footwear |
---|---|
Owner | Reebok |
Country | United States |
Introduced | 1983 |
Markets | Worldwide |
Reebok Classic is a lifestyle shoe brand that consists of athletic shoes that became popular casual wear. [1] [2] The brand evolved from the Classic Leather, the Workout, the Ex-O-Fit, the Newport Classic and the Freestyle. [2] Reebok Classic also includes Retro Running, Retro Basketball, InstaPump Fury and contemporary styles.
In 1982, the Freestyle, the first athletic shoe designed for women, was introduced. [3] [4] The shoe popularized the aerobic exercise movement, encouraged women to participate in sports and began the acceptance of athletic footwear as street and casual wear. [3] In 1983, Reebok launched the Classic Leather, a running shoe. [5] [6] [7] It gained popularity as casual wear because of its simple design in comparison to the technical running footwear designs that followed the Classic Leather's release. [5] A print advertisement showing a couple on a motorcycle with the tag line "You've Arrived" was created for the shoe. [6] That year, the Newport Classic (NPC) and Ex-O-Fit were launched. [8] [9] The Ex-O-Fit was similar to the Freestyle, but designed for men. [6] In 1985, the Workout was launched as a cross-training shoe. [6] [10] [11] The shoe's simple look made it popular as casual wear. [6]
Reebok Classic established the Retro Running line to re-introduce popular shoe styles from the past. [12] The GL 6000 was a lightweight running and training shoe created to provide maximum stability. [12] The shoe was first released in 1986 and has been re-released to honor the shoe's history and illustrate its timeless appeal. [12] In 1990, the Ventilator, a lightweight flexible running shoe, was launched. [13] [14] The Ventilator's versatility made the shoe popular. [15] Reebok Classic re-released the Ventilator "Tonal Ballistic" and "Heritage" limited edition packs in 2014. [13] [15] The DMX Run was launched in 1997. [16] [17] The shoe debuted Reebok's DMX technology, a system in which air runs through connected pods and releases energy. [17] DMX was later used in Allen Iverson's second shoe. [16] Reebok Classic re-released the shoe for the first time in October 2012. [18]
The Reebok Pump was introduced as a basketball shoe in 1989. [19] It was the first shoe to have an internal inflation mechanism designed to provide a customized fit. [20] Over a four-year period the shoe sold over 20 million pairs worldwide. [20] In 1992, the Shaq Attaq was released during the NBA season. [21] It was Shaquille O'Neal's first signature shoe and the first official shoe for a Reebok athlete. [21] The shoe gained popularity because it was featured on basketball cards, video games, Pepsi commercials and movies. [22] The retro version of the Shaq Attaq was released in April 2013. [22] The Reebok Kamikaze, Shawn Kemp's signature line, was launched in 1995. [23] That year, the Shaqnosis was launched. [24] The shoe was worn by Will Smith in Men in Black. [24] In 1996, the Reebok Question Mid, Allen Iverson's signature shoe, was launched. [25] The shoe became popular because it was clean and wearable. [25] Iverson's fan-base also attributed to the Reebok Question Mid's popularity. [25]
The InstaPump Fury was released in 1994. [26] The shoe was lace-less and featured Reebok's pump technology, a reduced midsole, Hexalite cushioning and a fully synthetic upper. [26] That year, Steven Tyler wore the shoe during a performance at the 1994 MTV Video Music Awards. [27] The shoe was inducted into the Design Museum of London. [28] It has received numerous re-releases and new colorways. [28]
Alicia Keys, Kendrick Lamar, 50 Cent, Jay-Z, Travi$ Scott, Mike Skinner (musician) and Kid Ink have collaborated with Reebok Classic. [29] [30] Swizz Beatz, a hip-hop recording artist and producer, was the creative director of Reebok as of 2013. [31]
![]() | |
![]() | |
Product type | Footwear |
---|---|
Owner | Reebok |
Country | United States |
Introduced | 1983 |
Markets | Worldwide |
Reebok Classic is a lifestyle shoe brand that consists of athletic shoes that became popular casual wear. [1] [2] The brand evolved from the Classic Leather, the Workout, the Ex-O-Fit, the Newport Classic and the Freestyle. [2] Reebok Classic also includes Retro Running, Retro Basketball, InstaPump Fury and contemporary styles.
In 1982, the Freestyle, the first athletic shoe designed for women, was introduced. [3] [4] The shoe popularized the aerobic exercise movement, encouraged women to participate in sports and began the acceptance of athletic footwear as street and casual wear. [3] In 1983, Reebok launched the Classic Leather, a running shoe. [5] [6] [7] It gained popularity as casual wear because of its simple design in comparison to the technical running footwear designs that followed the Classic Leather's release. [5] A print advertisement showing a couple on a motorcycle with the tag line "You've Arrived" was created for the shoe. [6] That year, the Newport Classic (NPC) and Ex-O-Fit were launched. [8] [9] The Ex-O-Fit was similar to the Freestyle, but designed for men. [6] In 1985, the Workout was launched as a cross-training shoe. [6] [10] [11] The shoe's simple look made it popular as casual wear. [6]
Reebok Classic established the Retro Running line to re-introduce popular shoe styles from the past. [12] The GL 6000 was a lightweight running and training shoe created to provide maximum stability. [12] The shoe was first released in 1986 and has been re-released to honor the shoe's history and illustrate its timeless appeal. [12] In 1990, the Ventilator, a lightweight flexible running shoe, was launched. [13] [14] The Ventilator's versatility made the shoe popular. [15] Reebok Classic re-released the Ventilator "Tonal Ballistic" and "Heritage" limited edition packs in 2014. [13] [15] The DMX Run was launched in 1997. [16] [17] The shoe debuted Reebok's DMX technology, a system in which air runs through connected pods and releases energy. [17] DMX was later used in Allen Iverson's second shoe. [16] Reebok Classic re-released the shoe for the first time in October 2012. [18]
The Reebok Pump was introduced as a basketball shoe in 1989. [19] It was the first shoe to have an internal inflation mechanism designed to provide a customized fit. [20] Over a four-year period the shoe sold over 20 million pairs worldwide. [20] In 1992, the Shaq Attaq was released during the NBA season. [21] It was Shaquille O'Neal's first signature shoe and the first official shoe for a Reebok athlete. [21] The shoe gained popularity because it was featured on basketball cards, video games, Pepsi commercials and movies. [22] The retro version of the Shaq Attaq was released in April 2013. [22] The Reebok Kamikaze, Shawn Kemp's signature line, was launched in 1995. [23] That year, the Shaqnosis was launched. [24] The shoe was worn by Will Smith in Men in Black. [24] In 1996, the Reebok Question Mid, Allen Iverson's signature shoe, was launched. [25] The shoe became popular because it was clean and wearable. [25] Iverson's fan-base also attributed to the Reebok Question Mid's popularity. [25]
The InstaPump Fury was released in 1994. [26] The shoe was lace-less and featured Reebok's pump technology, a reduced midsole, Hexalite cushioning and a fully synthetic upper. [26] That year, Steven Tyler wore the shoe during a performance at the 1994 MTV Video Music Awards. [27] The shoe was inducted into the Design Museum of London. [28] It has received numerous re-releases and new colorways. [28]
Alicia Keys, Kendrick Lamar, 50 Cent, Jay-Z, Travi$ Scott, Mike Skinner (musician) and Kid Ink have collaborated with Reebok Classic. [29] [30] Swizz Beatz, a hip-hop recording artist and producer, was the creative director of Reebok as of 2013. [31]