Rajdeep S. Grewal | |
---|---|
Nationality | American |
Title | Townsend Family Distinguished Professor of Marketing |
Awards | Mahajan Award for Lifetime Contributions to Marketing Strategy Research |
Academic background | |
Education |
University of Cincinnati Indian Institute of Management Lucknow Indian Institute of Technology Delhi |
Thesis | (1998) |
Academic work | |
Discipline | Marketing |
Institutions |
University of North Carolina at Chapel Hill Pennsylvania State University Washington State University |
Doctoral students | Ruby Lee, Girish Mallapragada, Rui Wang, Anindita Chakravarty, Alok Saboo, Mahima Hada, Tojin Eapen, Huanhuan Shi, Charles Kang, Chen Zhou, Manpreet Gill, Khimendra Singh, Guneet Nagpal |
Website | http://www.kenan-flagler.unc.edu/faculty/directory/marketing/rajdeep-grewal |
Rajdeep 'Raj' Grewal is the Townsend Family Distinguished Professor of Marketing at Kenan-Flagler Business School, University of North Carolina at Chapel Hill. He is the editor-in-chief of Journal of Marketing Research. [1] He is known for his work on marketing research, marketing strategy and business to business marketing. [2] [3]
Grewal has used quantitative methods to theoretically and empirically study social networks and interactions, competitive strategy and the role of marketing within an organization. [4] [5] [6] His work has been published in Journal of Marketing, Journal of Marketing Research, Marketing Science, Information Systems Research, Strategic Management Journal, Decision Sciences and Management Science.
In 2016, Grewal was given the AMA Marketing Strategy SIG's 2016 Mahajan Award for lifetime contributions to Marketing Strategy research. [7] Grewal and his coauthors of “The Chief Marketing Officer Matters!” were honored with the Sheth Foundation/Journal of Marketing Award in 2020 [8]
Rajdeep S. Grewal | |
---|---|
Nationality | American |
Title | Townsend Family Distinguished Professor of Marketing |
Awards | Mahajan Award for Lifetime Contributions to Marketing Strategy Research |
Academic background | |
Education |
University of Cincinnati Indian Institute of Management Lucknow Indian Institute of Technology Delhi |
Thesis | (1998) |
Academic work | |
Discipline | Marketing |
Institutions |
University of North Carolina at Chapel Hill Pennsylvania State University Washington State University |
Doctoral students | Ruby Lee, Girish Mallapragada, Rui Wang, Anindita Chakravarty, Alok Saboo, Mahima Hada, Tojin Eapen, Huanhuan Shi, Charles Kang, Chen Zhou, Manpreet Gill, Khimendra Singh, Guneet Nagpal |
Website | http://www.kenan-flagler.unc.edu/faculty/directory/marketing/rajdeep-grewal |
Rajdeep 'Raj' Grewal is the Townsend Family Distinguished Professor of Marketing at Kenan-Flagler Business School, University of North Carolina at Chapel Hill. He is the editor-in-chief of Journal of Marketing Research. [1] He is known for his work on marketing research, marketing strategy and business to business marketing. [2] [3]
Grewal has used quantitative methods to theoretically and empirically study social networks and interactions, competitive strategy and the role of marketing within an organization. [4] [5] [6] His work has been published in Journal of Marketing, Journal of Marketing Research, Marketing Science, Information Systems Research, Strategic Management Journal, Decision Sciences and Management Science.
In 2016, Grewal was given the AMA Marketing Strategy SIG's 2016 Mahajan Award for lifetime contributions to Marketing Strategy research. [7] Grewal and his coauthors of “The Chief Marketing Officer Matters!” were honored with the Sheth Foundation/Journal of Marketing Award in 2020 [8]