| |||||||
Founded | 1984, as Morris Air Service | ||||||
---|---|---|---|---|---|---|---|
Commenced operations | 1992 | ||||||
Ceased operations | October 1994 (merged with Southwest Airlines) | ||||||
Hubs | Salt Lake City | ||||||
Fleet size | 21, all Boeing 737 | ||||||
Destinations | 21, western U.S. | ||||||
Headquarters | Salt Lake City, Utah, U.S. | ||||||
Key people | June Morris (
CEO) David Neeleman ( President) | ||||||
Revenue | $116 million (1992) [1] | ||||||
Profit | $5.3 million (1992) [1] | ||||||
Employees | 2,000 (1993) [1] |
Morris Air was a low-fare airline in the western United States, based in Salt Lake City, Utah. It began scheduled operations in 1992, [2] [3] [4] and was sold to Southwest Airlines in December 1993 for over $120 million in stock. [1] [5] [6] [7] [8] The airline officially became part of Southwest in the autumn of 1994. [9] [10] Morris Air was the first airline in the world to invent e-ticket (ticketless) travel based on the suggestion of Stuart Thatcher, an employee at the time. Although Southwest Airlines is often credited with offering the first e-ticketing system, it was in fact created and implemented by Morris Air and later integrated into Southwest Airlines after it purchased Morris Air. [11]
The airline began charter operations as Morris Air Service in 1984. [3] [12] It was launched by Utah businesswoman June Morris, who also founded Morris Travel in 1970, [13] [14] [15] [16] [17] and David Neeleman who also co-founded WestJet and JetBlue. [18] Neeleman worked with Southwest for a short period and when his non-compete agreement expired, he founded JetBlue Airways. [19] June Morris sat on the board of directors of Southwest Airlines until she retired at the annual shareholders' meeting on May 17, 2006. [20]
Charter flights were operated by Ryan International Airlines during 1992, and by both Ryan International and Sierra Pacific Airlines with some flights being operated with Boeing 737-200 jets [3] [21] before 1992. [22]
Morris obtained its own FAR 121 operating certificate in December 1992 and then began operating as its own carrier. [3]
The airline was based at Salt Lake City International Airport where it operated a hub [23] and flew many routes primarily in the western U.S. using Boeing 737-300 aircraft. In late 1993, it operated over 1,000 flights per week with a fleet of 21 planes. [12]
The following destination information is taken from Morris Air route maps with the airline not serving all of these airports at the same time. [24]
| |||||||
Founded | 1984, as Morris Air Service | ||||||
---|---|---|---|---|---|---|---|
Commenced operations | 1992 | ||||||
Ceased operations | October 1994 (merged with Southwest Airlines) | ||||||
Hubs | Salt Lake City | ||||||
Fleet size | 21, all Boeing 737 | ||||||
Destinations | 21, western U.S. | ||||||
Headquarters | Salt Lake City, Utah, U.S. | ||||||
Key people | June Morris (
CEO) David Neeleman ( President) | ||||||
Revenue | $116 million (1992) [1] | ||||||
Profit | $5.3 million (1992) [1] | ||||||
Employees | 2,000 (1993) [1] |
Morris Air was a low-fare airline in the western United States, based in Salt Lake City, Utah. It began scheduled operations in 1992, [2] [3] [4] and was sold to Southwest Airlines in December 1993 for over $120 million in stock. [1] [5] [6] [7] [8] The airline officially became part of Southwest in the autumn of 1994. [9] [10] Morris Air was the first airline in the world to invent e-ticket (ticketless) travel based on the suggestion of Stuart Thatcher, an employee at the time. Although Southwest Airlines is often credited with offering the first e-ticketing system, it was in fact created and implemented by Morris Air and later integrated into Southwest Airlines after it purchased Morris Air. [11]
The airline began charter operations as Morris Air Service in 1984. [3] [12] It was launched by Utah businesswoman June Morris, who also founded Morris Travel in 1970, [13] [14] [15] [16] [17] and David Neeleman who also co-founded WestJet and JetBlue. [18] Neeleman worked with Southwest for a short period and when his non-compete agreement expired, he founded JetBlue Airways. [19] June Morris sat on the board of directors of Southwest Airlines until she retired at the annual shareholders' meeting on May 17, 2006. [20]
Charter flights were operated by Ryan International Airlines during 1992, and by both Ryan International and Sierra Pacific Airlines with some flights being operated with Boeing 737-200 jets [3] [21] before 1992. [22]
Morris obtained its own FAR 121 operating certificate in December 1992 and then began operating as its own carrier. [3]
The airline was based at Salt Lake City International Airport where it operated a hub [23] and flew many routes primarily in the western U.S. using Boeing 737-300 aircraft. In late 1993, it operated over 1,000 flights per week with a fleet of 21 planes. [12]
The following destination information is taken from Morris Air route maps with the airline not serving all of these airports at the same time. [24]