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| Industry | Clothing |
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McKids was a chain of clothing stores marketed to children and operated by the McDonald's Corporation through a partnership with Sears. [1] [2] [3]
Overview
In July 1987, Sears began selling the McKids line of children's clothing. [1] In December 1988, Sears opened the first 7 free-standing McKids stores. [1] [4] In early 1991, all 47 free-standing McKids stores were closed. [5] The McKids line of clothing continued to be sold at Sears stores. [5] In 1997, McKids clothing began to be sold exclusively at Wal-Mart. [6] McDonald's exclusivity agreement with Wal-Mart ended at the end of 2003, and in 2004 the McKids brand was launched internationally, with 15 stores being opened in China. [6] [7] [8]
References
- ^ a b c "Sears to Open McKids Stores". Nytimes.com. 10 August 1988. Retrieved 23 November 2014.
- ^ "Sears, Mcdonald's Cook Up New Clothes Line -- Mckids". Chicago Tribune. Retrieved 23 November 2014.
- ^ Sears History - 1988-1992, Sears Canada. Archived January 17, 2013, at the Wayback Machine
- ^ Agnes Torres Al-Shibibi, " The New Kids' Store On The Block Makes Shopping Into Child's Play", Orlando Sentinel, April 8, 1989. Accessed September 29, 2015
- ^ a b Marianne Taylor, " Mckids Leaving Toyland", Chicago Tribune, January 11, 1991. Accessed September 29, 2015
- ^ a b "McDonald's Revives McKids, Closes Redbox - Chiefmarketer". Chiefmarketer. Retrieved 23 November 2014.
- ^ " Burger giant plans clothing range", BBC News, March 25, 2004. Accessed September 29, 2015
- ^ Liz Clarke, " McDonald's Goes for Gold With Olympic Sponsorships", Washington Post, August 17, 2004; Page E01. Accessed September 29, 2015
External links
 | This United States retail business article is a stub. You can help Wikipedia by expanding it. |
|
| |
| Industry | Clothing |
|---|---|
McKids was a chain of clothing stores marketed to children and operated by the McDonald's Corporation through a partnership with Sears. [1] [2] [3]
Overview
In July 1987, Sears began selling the McKids line of children's clothing. [1] In December 1988, Sears opened the first 7 free-standing McKids stores. [1] [4] In early 1991, all 47 free-standing McKids stores were closed. [5] The McKids line of clothing continued to be sold at Sears stores. [5] In 1997, McKids clothing began to be sold exclusively at Wal-Mart. [6] McDonald's exclusivity agreement with Wal-Mart ended at the end of 2003, and in 2004 the McKids brand was launched internationally, with 15 stores being opened in China. [6] [7] [8]
References
- ^ a b c "Sears to Open McKids Stores". Nytimes.com. 10 August 1988. Retrieved 23 November 2014.
- ^ "Sears, Mcdonald's Cook Up New Clothes Line -- Mckids". Chicago Tribune. Retrieved 23 November 2014.
- ^ Sears History - 1988-1992, Sears Canada. Archived January 17, 2013, at the Wayback Machine
- ^ Agnes Torres Al-Shibibi, " The New Kids' Store On The Block Makes Shopping Into Child's Play", Orlando Sentinel, April 8, 1989. Accessed September 29, 2015
- ^ a b Marianne Taylor, " Mckids Leaving Toyland", Chicago Tribune, January 11, 1991. Accessed September 29, 2015
- ^ a b "McDonald's Revives McKids, Closes Redbox - Chiefmarketer". Chiefmarketer. Retrieved 23 November 2014.
- ^ " Burger giant plans clothing range", BBC News, March 25, 2004. Accessed September 29, 2015
- ^ Liz Clarke, " McDonald's Goes for Gold With Olympic Sponsorships", Washington Post, August 17, 2004; Page E01. Accessed September 29, 2015
External links
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| This United States retail business article is a stub. You can help Wikipedia by expanding it. |