![]() | |
Company type | Sociedade Anônima |
---|---|
Industry | Retail |
Headquarters | Franca, Brazil |
Key people | CEO:
Frederico Trajano Chair: Luiza Trajano |
Revenue | R$ 56 billion (2021) [1] |
R$ 590.7 million (2021) [1] | |
Website | Official website |
Magazine Luiza S.A., also known as Magazine Luiza, or simply as Magalu, is a Brazilian retail company, along with GPA, Viavarejo, Lojas Americanas and others. The current chairperson is Luiza Trajano and the current CEO is her son Frederico Trajano.
![]() | This article needs to be updated.(June 2023) |
In 1992, Magalu launched its first “virtual” stores, which at the time were physical retail outlets equipped with multimedia ordering kiosks, [2] which were still in use in 2019. [3]
In January 2016, Frederico Trajano became Magazine Luiza's CEO. [4]
In August 2020, the company acquired Hubsales, a website selling products directly to consumers, Canaltech, a gadget review website, and InLoco Media an advertising company using mobile phone location tracking data. [5]
In November 2020, it was announced that the trainee program would only accept Black Brazilians in order to confront structural racism, in which Black Brazilians are often sidelined. [6]
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![]() | |
Company type | Sociedade Anônima |
---|---|
Industry | Retail |
Headquarters | Franca, Brazil |
Key people | CEO:
Frederico Trajano Chair: Luiza Trajano |
Revenue | R$ 56 billion (2021) [1] |
R$ 590.7 million (2021) [1] | |
Website | Official website |
Magazine Luiza S.A., also known as Magazine Luiza, or simply as Magalu, is a Brazilian retail company, along with GPA, Viavarejo, Lojas Americanas and others. The current chairperson is Luiza Trajano and the current CEO is her son Frederico Trajano.
![]() | This article needs to be updated.(June 2023) |
In 1992, Magalu launched its first “virtual” stores, which at the time were physical retail outlets equipped with multimedia ordering kiosks, [2] which were still in use in 2019. [3]
In January 2016, Frederico Trajano became Magazine Luiza's CEO. [4]
In August 2020, the company acquired Hubsales, a website selling products directly to consumers, Canaltech, a gadget review website, and InLoco Media an advertising company using mobile phone location tracking data. [5]
In November 2020, it was announced that the trainee program would only accept Black Brazilians in order to confront structural racism, in which Black Brazilians are often sidelined. [6]
{{
cite web}}
: |first=
has generic name (
help)