Il Milanese Imbruttito (Italian for The Disgruntled Milanese) it's an Italian satirical blog and YouTube channel parodizing the stereotypical traits, habits and catchphrases of the work-centered lifestyle of people living and working in Milan. [1] [2] It has been launched in 2013, and by 2017 it had grown a following of about 1.5 million viewers and readers, becoming an internet phenomenon in Italy. [2] [3] [1] The three founders and authors are Marco De Crescenzio, Federico Marisio and Tommaso Pozza. [1]
The YouTube channel hosts different types of content. The interviste imbruttite segment is a series of interviews to passersby. [4] A few years after the launch of the channel, scripted fictional episodes were also introduced, with actor Germano Lanzoni playing the role of a stereotipical Milan small-businessman. [1]
In 2016 Italian traditional publisher Rizzoli published Milanesità, istruzioni per l’uso ("Milaneseness, instruction manual"), the second book on the subject by the Milanese Imbruttito authors. [3] In 2018 it also debutted in theaters with a comedy play co-authored by Lanzoni and director Walter Leonardi. [5]
Il Milanese Imbruttito (Italian for The Disgruntled Milanese) it's an Italian satirical blog and YouTube channel parodizing the stereotypical traits, habits and catchphrases of the work-centered lifestyle of people living and working in Milan. [1] [2] It has been launched in 2013, and by 2017 it had grown a following of about 1.5 million viewers and readers, becoming an internet phenomenon in Italy. [2] [3] [1] The three founders and authors are Marco De Crescenzio, Federico Marisio and Tommaso Pozza. [1]
The YouTube channel hosts different types of content. The interviste imbruttite segment is a series of interviews to passersby. [4] A few years after the launch of the channel, scripted fictional episodes were also introduced, with actor Germano Lanzoni playing the role of a stereotipical Milan small-businessman. [1]
In 2016 Italian traditional publisher Rizzoli published Milanesità, istruzioni per l’uso ("Milaneseness, instruction manual"), the second book on the subject by the Milanese Imbruttito authors. [3] In 2018 it also debutted in theaters with a comedy play co-authored by Lanzoni and director Walter Leonardi. [5]