Company type | Private |
---|---|
Founded | 2007 as Scyve |
Headquarters | New York City, U.S. |
Website | www.howgood.com |
HowGood is an American sustainable food rating company based in Brooklyn, New York. It comprises the world's largest database on sustainable food. [1] It develops markets and operates a program in grocery stores designed to provide a sustainability score for food products using up to 60 industry-specific indicators. [2] [3]
HowGood was co-founded as "Scryve" by Alexander Gillett and Arthur Gillett in 2007. [4] Starting in 2014, HowGood's food sustainability ratings were made public with their mobile app, available to iPhone and Android users. [5] [6] On September 17, 2014, HowGood closed a $2 million round of funding from participating investors including FirstMark Capital, Highline Venture Partners, Serious Change LP, Jake Lodwick and Joanne Wilson. [7]
Company type | Private |
---|---|
Founded | 2007 as Scyve |
Headquarters | New York City, U.S. |
Website | www.howgood.com |
HowGood is an American sustainable food rating company based in Brooklyn, New York. It comprises the world's largest database on sustainable food. [1] It develops markets and operates a program in grocery stores designed to provide a sustainability score for food products using up to 60 industry-specific indicators. [2] [3]
HowGood was co-founded as "Scryve" by Alexander Gillett and Arthur Gillett in 2007. [4] Starting in 2014, HowGood's food sustainability ratings were made public with their mobile app, available to iPhone and Android users. [5] [6] On September 17, 2014, HowGood closed a $2 million round of funding from participating investors including FirstMark Capital, Highline Venture Partners, Serious Change LP, Jake Lodwick and Joanne Wilson. [7]