![]() | This article contains content that is written like
an advertisement. (January 2016) |
Gold Toe Brands, Inc., is the third-largest United States based producer of socks. [1]
Gold Toe was founded by Fritz S. Stern, Fritz Bendheim, and J. Kuglemanin in Bally, Pennsylvania on September 18, 1919, under the name Great American Knitting Mills. [2] In 1923, Rudolf Abrams, a cousin of Fritz Stern's wife, joined the company. [3]
During the Great Depression, Gold Toe began manufacturing men's socks from high quality Irish linen, making their product resistant to holes and fraying. [1] In the 1930s, the company added gold acetate thread to the toes of its socks in order to make it visually distinctive on store shelves. [1]
The manufacturer changed its name to Gold Toe Brands Inc. in 2002. [2]
Gold Toe merged with competitor Moretz in 2006 to form Gold Toe Moretz. Gildan Activewear acquired the company in 2011. The following year, they partnered with advertising agency, DeVito/Verdi, to “revitalize and contemporize” the brand.
The company's headquarters are located in Burlington, North Carolina, with executive headquarters in New York City. [2] Gold Toe Brands, Inc. has shifted much of its manufacturing to China, particularly the Zhejiang province. [4]
Vice-president Trish McHale intended to create cheap socks for mostly men. [5] [6] [4] Although its primary market is men's dress socks, Gold Toe Brands has expanded into other areas of the sock market. [2] In 1983, it added a line of women's socks; then in 1986, began producing boys' socks. In 1992, the brand started making women's tights. [2]
Gold Toe socks produce 140 million pairs of socks annually [1] and are on the American Podiatric Medical Association's approved list of brands for foot health.
![]() | This article contains content that is written like
an advertisement. (January 2016) |
Gold Toe Brands, Inc., is the third-largest United States based producer of socks. [1]
Gold Toe was founded by Fritz S. Stern, Fritz Bendheim, and J. Kuglemanin in Bally, Pennsylvania on September 18, 1919, under the name Great American Knitting Mills. [2] In 1923, Rudolf Abrams, a cousin of Fritz Stern's wife, joined the company. [3]
During the Great Depression, Gold Toe began manufacturing men's socks from high quality Irish linen, making their product resistant to holes and fraying. [1] In the 1930s, the company added gold acetate thread to the toes of its socks in order to make it visually distinctive on store shelves. [1]
The manufacturer changed its name to Gold Toe Brands Inc. in 2002. [2]
Gold Toe merged with competitor Moretz in 2006 to form Gold Toe Moretz. Gildan Activewear acquired the company in 2011. The following year, they partnered with advertising agency, DeVito/Verdi, to “revitalize and contemporize” the brand.
The company's headquarters are located in Burlington, North Carolina, with executive headquarters in New York City. [2] Gold Toe Brands, Inc. has shifted much of its manufacturing to China, particularly the Zhejiang province. [4]
Vice-president Trish McHale intended to create cheap socks for mostly men. [5] [6] [4] Although its primary market is men's dress socks, Gold Toe Brands has expanded into other areas of the sock market. [2] In 1983, it added a line of women's socks; then in 1986, began producing boys' socks. In 1992, the brand started making women's tights. [2]
Gold Toe socks produce 140 million pairs of socks annually [1] and are on the American Podiatric Medical Association's approved list of brands for foot health.