Andrée Jonquoy | |
---|---|
Born | 2 March 1921 |
Died | 19 September 2021 | (aged 100)
Occupation | Food expert |
Andrée Jonquoy known under the pseudonym Françoise Bernard, (2 March 1921 – 19 September 2021) [1] was a French food writer and television presenter.
Bernard was born on 2 March 1921 in Paris, the daughter of a dyer. She began working as a typist at the age of 17, after the war, and was employed by Unilever in 1946. [2]
One day, the company's communication department asked her to play the role of a culinary consultant. The character Françoise Bernard was invented in 1953 [3] by concatenation of the two most common first names of the 1950s, for public speaking and radio. Françoise extols the benefits of Astra margarine (owned by Unilever), using recipes she presents with the help of recipes that she presents. From 1960 onwards, she also promoted the benefits of the brand's materials Groupe SEB, which earned him the nickname of "Madame Cocotte-minute". [4] She received more than a thousand letters a month from her listeners. She then worked on RTL. In 1963, she wrote a recipe book that competed with Ginette Mathiot's. In these Trente Glorieuses, she symbolizes the modern housewife, cooking faster and cheaper. [2]
Her book Les Recettes faciles has sold over 1 million copies. [5]
Françoise Bernard died at 100 on 19 September 2021.
Andrée Jonquoy | |
---|---|
Born | 2 March 1921 |
Died | 19 September 2021 | (aged 100)
Occupation | Food expert |
Andrée Jonquoy known under the pseudonym Françoise Bernard, (2 March 1921 – 19 September 2021) [1] was a French food writer and television presenter.
Bernard was born on 2 March 1921 in Paris, the daughter of a dyer. She began working as a typist at the age of 17, after the war, and was employed by Unilever in 1946. [2]
One day, the company's communication department asked her to play the role of a culinary consultant. The character Françoise Bernard was invented in 1953 [3] by concatenation of the two most common first names of the 1950s, for public speaking and radio. Françoise extols the benefits of Astra margarine (owned by Unilever), using recipes she presents with the help of recipes that she presents. From 1960 onwards, she also promoted the benefits of the brand's materials Groupe SEB, which earned him the nickname of "Madame Cocotte-minute". [4] She received more than a thousand letters a month from her listeners. She then worked on RTL. In 1963, she wrote a recipe book that competed with Ginette Mathiot's. In these Trente Glorieuses, she symbolizes the modern housewife, cooking faster and cheaper. [2]
Her book Les Recettes faciles has sold over 1 million copies. [5]
Françoise Bernard died at 100 on 19 September 2021.