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Company type | Holdings Company |
---|---|
Industry | Motorsports |
Founded | March 3, 2012Hong Kong, UK | in
Founder | Alejandro Agag |
Headquarters | , |
Area served | Globally |
Key people |
|
Products | |
Website |
fiaformulae |
Formula E Holdings Limited, (FEH) are the owners, promoters, and acting holding company of the ABB FIA Formula E Championship. [1] Founded in 2012 by Alejandro Agag, with funding from entrepreneur Enrique Bañuelos, in order to fulfil an FIA tender to create an all-electric international racing series, FEH have overseen all five editions of the Formula E Championship from their registered bases in Hong Kong and London. [1] [2]
In their role as promoters for the Formula E Championship, FEH are responsible for negotiating and arranging the calendar, shipping and media coverage of the series. [1]
FEH was founded in the summer of 2012, shortly before winning the tender to organise an FIA accredited electric racing series on the 1 August of the same year. [2] Founder and CEO Alejandro Agag, [3] [4] [5] [6] with funding from London based Spanish entrepreneur, Enrique Bañuelos, immediately set about securing a source of cars and other equipment for the series, with FEH and Spark Racing Technology signing a deal in November 2012. [7] FEH officially ordered 42 examples of what would become the SRT_01E from Spark, and would subsequently distribute 40 of them to future entrants to the series. [7]
Acting as the promoters of the new FIA Formula E Championship, FEH, having secured a deal for equipment, began arranging both a calendar and a number of sponsors for the series, with hopes of hosting its first race in 2014. [8] The first sponsorship deal came with the signing of TAG Heuer as the series' official timekeeper, while Michelin and Renault became technical partners of Spark, all in early 2013. [9] [10] Elsewhere the new SRT_01E car completed testing towards the end of 2013, with the first examples delivered to FEH at their Donington Park operations headquarters in May 2014. [11]
FEH duly distributed the first ten cars, as well as thirty of the thirty-two cars still on order, to teams for testing in July 2014, a test which effectively served as the public unveiling of the series. [12] [13] After a full race simulation all 42 FE cars were shipped to Beijing, China for the first ever ePrix, which was staged on the 13 September 2014. [14] [15] In the build up to the debut race, which was to be won by Lucas di Grassi after a last lap collision between Nicolas Prost and Nick Heidfeld, FEH secured deals with DHL, [16] BMW [17] and Julius Bär [18] to further promote the series. [14] [19] [20] [21]
Shortly before the 2018 Marrakech E-Prix, it was revealed that FEH and the FIA had secured a title sponsor for Formula E, with a deal with Swiss manufacturing firm ABB bringing in $15 million for the series. [22] [23]
![]() | |
Company type | Holdings Company |
---|---|
Industry | Motorsports |
Founded | March 3, 2012Hong Kong, UK | in
Founder | Alejandro Agag |
Headquarters | , |
Area served | Globally |
Key people |
|
Products | |
Website |
fiaformulae |
Formula E Holdings Limited, (FEH) are the owners, promoters, and acting holding company of the ABB FIA Formula E Championship. [1] Founded in 2012 by Alejandro Agag, with funding from entrepreneur Enrique Bañuelos, in order to fulfil an FIA tender to create an all-electric international racing series, FEH have overseen all five editions of the Formula E Championship from their registered bases in Hong Kong and London. [1] [2]
In their role as promoters for the Formula E Championship, FEH are responsible for negotiating and arranging the calendar, shipping and media coverage of the series. [1]
FEH was founded in the summer of 2012, shortly before winning the tender to organise an FIA accredited electric racing series on the 1 August of the same year. [2] Founder and CEO Alejandro Agag, [3] [4] [5] [6] with funding from London based Spanish entrepreneur, Enrique Bañuelos, immediately set about securing a source of cars and other equipment for the series, with FEH and Spark Racing Technology signing a deal in November 2012. [7] FEH officially ordered 42 examples of what would become the SRT_01E from Spark, and would subsequently distribute 40 of them to future entrants to the series. [7]
Acting as the promoters of the new FIA Formula E Championship, FEH, having secured a deal for equipment, began arranging both a calendar and a number of sponsors for the series, with hopes of hosting its first race in 2014. [8] The first sponsorship deal came with the signing of TAG Heuer as the series' official timekeeper, while Michelin and Renault became technical partners of Spark, all in early 2013. [9] [10] Elsewhere the new SRT_01E car completed testing towards the end of 2013, with the first examples delivered to FEH at their Donington Park operations headquarters in May 2014. [11]
FEH duly distributed the first ten cars, as well as thirty of the thirty-two cars still on order, to teams for testing in July 2014, a test which effectively served as the public unveiling of the series. [12] [13] After a full race simulation all 42 FE cars were shipped to Beijing, China for the first ever ePrix, which was staged on the 13 September 2014. [14] [15] In the build up to the debut race, which was to be won by Lucas di Grassi after a last lap collision between Nicolas Prost and Nick Heidfeld, FEH secured deals with DHL, [16] BMW [17] and Julius Bär [18] to further promote the series. [14] [19] [20] [21]
Shortly before the 2018 Marrakech E-Prix, it was revealed that FEH and the FIA had secured a title sponsor for Formula E, with a deal with Swiss manufacturing firm ABB bringing in $15 million for the series. [22] [23]