Edgar de Evia | |
---|---|
![]() De Evia circa 2002 | |
Born | Edgar Domingo Evia y Joutard July 30, 1910
Mérida, Yucatán, Mexico |
Died | February 10, 2003 New York City, U.S. | (aged 92)
Edgar Domingo Evia y Joutard, known professionally as Edgar de Evia (July 30, 1910 – February 10, 2003), was a Mexican-born American interiors photographer.
In a career that spanned the 1940s through the 1990s, his photography appeared in magazines and newspapers such as ' House & Garden, Look and The New York Times Magazine and advertising campaigns for Borden Ice Cream and Jell-O.
In 1942, homeopathic physician Guy Beckley Stearns and de Evia contributed an essay called "The New Synthesis", For the Laurie's Domestic Medicine medical guide. [1]
![]() | This section contains
too many quotations. (November 2017) |
In a review of the book, The New York Times stated that "Black and white [photography] is frequently interspersed through the book and serves as a reminder that black and white still has a useful place, even in a world of color, often more convincingly as well. This is pointed up rather persuasively in the portfolio on Edgar de Evia as a 'master of still life' and in the one devoted to the work of Réne Groebli." [2] "Editorial high-key food photography was introduced by Edgar D'Evia in 1953 for the pages of Good Housekeeping." [3]
Melvin Sokolsky, a fashion photographer who has created images for Harpers Bazaar and Vogue, considered Edgar de Evia one of his earliest influences, saying, "I discovered that Edgar was paid $4,000 for a Jell-O ad, and the idea of escaping from my tenement dwelling became an incredible dream and inspiration." [4]
De Evia also produced commissioned photographic portraits of individuals, including Polish-American violinist Roman Totenberg [5] and the American fashion designer Ralph Lauren. [6]
De Evia's work appeared on Applied Photography, [7] [8] Architectural Digest, [9] Good Housekeeping, [10] Shaggy Lamb Fashion, [11] and New York Magazine. [12]
Books that have been illustrated with de Evia's photography include:
De Evia worked for Borden Ice Cream (Lady Borden campaign 1956–1960), [13] Celanese Corporation, [14] Gorham Silver, [15] hats by Mr. John of John-Frederics, [16] Leather Industries of America, [17] Maximilian Furs (1950s, all ads had the credit "DeEvia"), McCall's patterns (all ads had the credit "Photograph by Edgar de Evia"),. [18]
In the 1950s, de Evia's companion and business partner was Robert Denning, who worked in his studio and who would become a leading American interior designer and partner in the firm Denning & Fourcade. [19]
Edgar de Evia | |
---|---|
![]() De Evia circa 2002 | |
Born | Edgar Domingo Evia y Joutard July 30, 1910
Mérida, Yucatán, Mexico |
Died | February 10, 2003 New York City, U.S. | (aged 92)
Edgar Domingo Evia y Joutard, known professionally as Edgar de Evia (July 30, 1910 – February 10, 2003), was a Mexican-born American interiors photographer.
In a career that spanned the 1940s through the 1990s, his photography appeared in magazines and newspapers such as ' House & Garden, Look and The New York Times Magazine and advertising campaigns for Borden Ice Cream and Jell-O.
In 1942, homeopathic physician Guy Beckley Stearns and de Evia contributed an essay called "The New Synthesis", For the Laurie's Domestic Medicine medical guide. [1]
![]() | This section contains
too many quotations. (November 2017) |
In a review of the book, The New York Times stated that "Black and white [photography] is frequently interspersed through the book and serves as a reminder that black and white still has a useful place, even in a world of color, often more convincingly as well. This is pointed up rather persuasively in the portfolio on Edgar de Evia as a 'master of still life' and in the one devoted to the work of Réne Groebli." [2] "Editorial high-key food photography was introduced by Edgar D'Evia in 1953 for the pages of Good Housekeeping." [3]
Melvin Sokolsky, a fashion photographer who has created images for Harpers Bazaar and Vogue, considered Edgar de Evia one of his earliest influences, saying, "I discovered that Edgar was paid $4,000 for a Jell-O ad, and the idea of escaping from my tenement dwelling became an incredible dream and inspiration." [4]
De Evia also produced commissioned photographic portraits of individuals, including Polish-American violinist Roman Totenberg [5] and the American fashion designer Ralph Lauren. [6]
De Evia's work appeared on Applied Photography, [7] [8] Architectural Digest, [9] Good Housekeeping, [10] Shaggy Lamb Fashion, [11] and New York Magazine. [12]
Books that have been illustrated with de Evia's photography include:
De Evia worked for Borden Ice Cream (Lady Borden campaign 1956–1960), [13] Celanese Corporation, [14] Gorham Silver, [15] hats by Mr. John of John-Frederics, [16] Leather Industries of America, [17] Maximilian Furs (1950s, all ads had the credit "DeEvia"), McCall's patterns (all ads had the credit "Photograph by Edgar de Evia"),. [18]
In the 1950s, de Evia's companion and business partner was Robert Denning, who worked in his studio and who would become a leading American interior designer and partner in the firm Denning & Fourcade. [19]