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Last edited by
Significa liberdade (
talk |
contribs) 13 days ago. (
Update) |
| Founder | Sameer Maheshwari |
|---|---|
| Headquarters | , India |
Area served | India |
| Parent | Healthkart |
Gritzo is a kids healthcare platform based in Gurugram, India. It is the child nutrition brand of HealthKart. [1]
Notable celebrities appeared in Gritzo ads like Farah Khan, [2] Lara Dutta [3] and Rupali Ganguly. [4]
In the short time since its launch, the company has managed a 50,000-strong clientele and is clocking a month-on-month growth rate of 20 percent. [5] [6]
History
Gritzo is the child nutrition brand of Healthkart which is founded in 2011 by Sameer Maheshwari. [7]
In a market swarming with big brands and celebrity endorsements, India’s health foods space has failed to address the need for personalized nutrition for children of different ages and with varying needs and goals. The observation paved the way for a business opportunity that sat well with HealthKart’s brand vision. Soon enough, the team launched their personalized nutrition brand ‘Gritzo’ in 2020. [8]
References
- ^ "Gritzo launches #RemoveTheTag campaign to celebrate International Women's Day". Financialexpress. 3 March 2023.
- ^ "Gritzo ropes in Farah Khan for its latest campaign". Financialexpress. 14 December 2022.
- ^ "Gritzo reveals ad with Lara Dutta Bhupati focused on nutrition for children - ET BrandEquity". ETBrandEquity.com.
- ^ "Gritzo releases a new digital film starring Rupali Ganguly". afaqs!. 20 January 2023.
- ^ "Children's Day: Gritzo salutes young creative minds with its new campaign - ET BrandEquity". ETBrandEquity.com.
- ^ Achary, Neel (4 October 2021). "90% of moms believe their children have unique nutritional needs; Reveals Momspresso and Gritzo survey". Business News This Week.
- ^ "HealthKart raises $135 million funding led by Temasek". The Economic Times. 5 December 2022.
- ^ "HealthKart Raises Rs 536 52 Cr In Series H Round". BW Disrupt.
| Draft article not currently submitted for review.
This is a draft Articles for creation (AfC) submission. It is not currently pending review. While there are no deadlines, abandoned drafts may be deleted after six months. To edit the draft click on the "Edit" tab at the top of the window. To be accepted, a draft should:
It is strongly discouraged to write about yourself, your business or employer. If you do so, you must declare it. Where to get help
How to improve a draft
You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Editor resources
Last edited by
Significa liberdade (
talk |
contribs) 13 days ago. (
Update) |
| Founder | Sameer Maheshwari |
|---|---|
| Headquarters | , India |
Area served | India |
| Parent | Healthkart |
Gritzo is a kids healthcare platform based in Gurugram, India. It is the child nutrition brand of HealthKart. [1]
Notable celebrities appeared in Gritzo ads like Farah Khan, [2] Lara Dutta [3] and Rupali Ganguly. [4]
In the short time since its launch, the company has managed a 50,000-strong clientele and is clocking a month-on-month growth rate of 20 percent. [5] [6]
History
Gritzo is the child nutrition brand of Healthkart which is founded in 2011 by Sameer Maheshwari. [7]
In a market swarming with big brands and celebrity endorsements, India’s health foods space has failed to address the need for personalized nutrition for children of different ages and with varying needs and goals. The observation paved the way for a business opportunity that sat well with HealthKart’s brand vision. Soon enough, the team launched their personalized nutrition brand ‘Gritzo’ in 2020. [8]
References
- ^ "Gritzo launches #RemoveTheTag campaign to celebrate International Women's Day". Financialexpress. 3 March 2023.
- ^ "Gritzo ropes in Farah Khan for its latest campaign". Financialexpress. 14 December 2022.
- ^ "Gritzo reveals ad with Lara Dutta Bhupati focused on nutrition for children - ET BrandEquity". ETBrandEquity.com.
- ^ "Gritzo releases a new digital film starring Rupali Ganguly". afaqs!. 20 January 2023.
- ^ "Children's Day: Gritzo salutes young creative minds with its new campaign - ET BrandEquity". ETBrandEquity.com.
- ^ Achary, Neel (4 October 2021). "90% of moms believe their children have unique nutritional needs; Reveals Momspresso and Gritzo survey". Business News This Week.
- ^ "HealthKart raises $135 million funding led by Temasek". The Economic Times. 5 December 2022.
- ^ "HealthKart Raises Rs 536 52 Cr In Series H Round". BW Disrupt.