DeuxMoi | |
---|---|
Personal information | |
Nationality | American |
Website | Official Website |
Instagram information | |
Page | |
Genre | Celebrity gossip |
Followers | 2 million (18 August 2023) |
DeuxMoi (also stylized Deuxmoi or @deuxmoi) is a pseudonymous Instagram account which publishes celebrity gossip.
The DeuxMoi account was originally used as a fashion-focused blog by two friends. [1] During the COVID-19 pandemic, one of the two account holders asked its followers to share stories about celebrities. [1] The account operator began posting screenshots of direct messages with stories of celebrity encounters for followers to see. [1] The earliest stories concerned, respectively, Leonardo DiCaprio and Jonah Hill. [2] Ownership of the handle, or the identity of those running the account, may have changed in 2021. [1]
In November 2022, the proprietor of the account published a novel, Anon Pls. [3] [4] The novel, written with Jessica Goodman, follows a fictional version of the account creator's life. [4]
The account is known for publishing stories and celebrity information considered mundane, [2] [5] such as food preferences, or reactions to chance encounters with fans. [2] The account's operator has said she does not publish "sad" stories, such as those about "family situations" or "substance abuse". [6] The account does not verify the content it publishes. [7] The account often highlights celebrity visits to New York City restaurants, such as Carbone and Via Carota. [8]
In May 2022, Internet culture reporter Brian Feldman wrote that there are several individuals behind DeuxMoi. Feldman wrote that DeuxMoi's founders are Meggie Kempner, a granddaughter of noted socialite Nan Kempner through her son James, [9] [10] and Melissa Lovallo. Lovallo still apparently runs DeuxMoi. [11] [12]
The account's focus on mundane gossip has been referred to as "toothless". [13] DeuxMoi's focus on sightings at restaurants in New York has led to followers of the account dining at certain venues in the hopes of seeing celebrities. [8]
On November 30, 2023, DeuxMoi alleged that American singer-songwriter Taylor Swift and her then-boyfriend, British actor Joe Alwyn, secretly married in London, and that Swift miscarried their baby, inspiring her song " You're Losing Me". The account later withdrew the second claim and apologized. [14] Swift's publicist, Tree Paine, refuted the marriage claims and called for accountability from DeuxMoi. In response, DeuxMoi criticized Paine's choice of words, seemingly referencing the recent death of a concert goer at Swift's Rio de Janeiro concert. [15] [16]
It was reported in 2023 that a HBO series inspired by Anon Pls. is in works. [17]
DeuxMoi | |
---|---|
Personal information | |
Nationality | American |
Website | Official Website |
Instagram information | |
Page | |
Genre | Celebrity gossip |
Followers | 2 million (18 August 2023) |
DeuxMoi (also stylized Deuxmoi or @deuxmoi) is a pseudonymous Instagram account which publishes celebrity gossip.
The DeuxMoi account was originally used as a fashion-focused blog by two friends. [1] During the COVID-19 pandemic, one of the two account holders asked its followers to share stories about celebrities. [1] The account operator began posting screenshots of direct messages with stories of celebrity encounters for followers to see. [1] The earliest stories concerned, respectively, Leonardo DiCaprio and Jonah Hill. [2] Ownership of the handle, or the identity of those running the account, may have changed in 2021. [1]
In November 2022, the proprietor of the account published a novel, Anon Pls. [3] [4] The novel, written with Jessica Goodman, follows a fictional version of the account creator's life. [4]
The account is known for publishing stories and celebrity information considered mundane, [2] [5] such as food preferences, or reactions to chance encounters with fans. [2] The account's operator has said she does not publish "sad" stories, such as those about "family situations" or "substance abuse". [6] The account does not verify the content it publishes. [7] The account often highlights celebrity visits to New York City restaurants, such as Carbone and Via Carota. [8]
In May 2022, Internet culture reporter Brian Feldman wrote that there are several individuals behind DeuxMoi. Feldman wrote that DeuxMoi's founders are Meggie Kempner, a granddaughter of noted socialite Nan Kempner through her son James, [9] [10] and Melissa Lovallo. Lovallo still apparently runs DeuxMoi. [11] [12]
The account's focus on mundane gossip has been referred to as "toothless". [13] DeuxMoi's focus on sightings at restaurants in New York has led to followers of the account dining at certain venues in the hopes of seeing celebrities. [8]
On November 30, 2023, DeuxMoi alleged that American singer-songwriter Taylor Swift and her then-boyfriend, British actor Joe Alwyn, secretly married in London, and that Swift miscarried their baby, inspiring her song " You're Losing Me". The account later withdrew the second claim and apologized. [14] Swift's publicist, Tree Paine, refuted the marriage claims and called for accountability from DeuxMoi. In response, DeuxMoi criticized Paine's choice of words, seemingly referencing the recent death of a concert goer at Swift's Rio de Janeiro concert. [15] [16]
It was reported in 2023 that a HBO series inspired by Anon Pls. is in works. [17]