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"Billi Billi"
Official song cover featuring Salman Khan and Pooja Hegde
Single by Sukhbir
from the album Kisi Ka Bhai Kisi Ki Jaan
LanguageHindi
Punjabi
Released2 March 2023
Recorded2022
Genre
Length3:21
Label Zee Music Company
Composer(s) Sukhbir
Lyricist(s) Kumaar
Producer(s)DJ Dips
Supernova Muzic
Kisi Ka Bhai Kisi Ki Jaan track listing
  1. "Yentamma"
  2. "Billi Billi"
  3. " Naiyo Lagda"
  4. "Jee Rahe The Hum (Falling in Love)"
  5. Lets Dance Chotu Motu"
  6. "Tere Bina"
  7. "Bathukamma"
Music video
"Billi Billi" on YouTube

"Billi Billi" ( transl. Cat Cat) is an Indian Hindi-language song, composed by Sukhbir, who also sung the track. Lyrics were written by Kumaar with Punjabi lyrics penned lyrics by Vicky Sandhu for the soundtrack album of the 2023 Indian film Kisi Ka Bhai Kisi Ki Jaan. The audio of the track was released on 27 February 2023. The full video song was released on 2 March 2023, as the second single from the album, through Zee Music Company. [1]

Upon release, the song received positive reviews by audience and critics. The track "Billi Billi" created the record for reaching 40 million views, within 24 hours of its release. The track also topped the national charts, in all music and video platforms. [2]

Composition and lyrics

"Billi Billi" served as the second single to be released from the soundtrack album of Kisi Ka Bhai Kisi Ki Jaan. [3] The track was composed and recorded by Punjabi musician Sukhbir in his first collaboration with Salman Khan. [4] The song was written by Kumaar in Hindi [5] with additional Punjabi lyrics penned by Vicky Sandhu. [6] The track was produced by DJ Dips and Supernova Muzic. [7] The track has been mixed and mastered by Mauro Caccialanza. [8]

Sukhbir revealed that Salman Khan met him at Abu Dhabi and asked for a wedding/celebration song. [9] He sent couple of tunes to Khan and Khan liked the "Billi Billi" which was completely written in Punjabi. [10] Khan insisted him to use some Hindi lyrics and compose. [11] Then Sukhbir met lyricist Kumaar to write Hindi lyrics of the song. [12] "At other production houses, the head is in touch and tells you the requirement but in this case Salman bhai was calling me directly. After he like the song we discussed it for 27 minutes over call. I hadn't expected him to be so hands on", he added. [13]

In an interview Sukhbir said "Salman Khan would call me to discuss lyrics and the musical bits, ask me to edit certain parts so that they make sense to the visuals of the song, and the best part was shooting of the video which was done in Mumbai. He made sure everyone was looked after and I particularly enjoyed meal times with him as it gave us an opportunity to have one on one sessions to discuss the movie amidst many jokes." [14]

Music video

The music video song, featuring visuals directly from the film, was released on 2 March 2023 on YouTube. [15] The music video features Salman Khan and Pooja Hegde primarily, [16] with Venkatesh, Bhumika Chawla, Raghav Juyal, Jassie Gill, Siddharth Nigam, Shehnaaz Gill, Palak Tiwari and Vinali Bhatnagar. [17] [18] The music video was choreographed by Jani Master. [19] [20]

A carnival-like set was erected at Madh Island in Mumbai for the shoot by production designer Rajat Poddarr in 8 days. [21] The song shooting was began on 27 November 2022, [22] and was wrapped on 3 December 2022. [23]

"Salman Khan feels no tension about the steps. He learns the steps on sets and performs them. Sometimes, if there’s something in particular that we need to tell him then we go to his house at Galaxy Apartments and brief him about it. I think there were 300 to 500 dancers in the song. Our DOP V. Manikandan has shot the song beautifully as well" – Jani on choreographing the music video of the song. [24] Makers released behind the scenes of the song shooting on 13 April 2023. [25]

Marketing and release

On 25 February 2023, it was reported that the makers sent cat masks to several journalists and informed them through a letter that a similar mask has been used in the song as well. The media persons have been encouraged to don the mask and create interesting and creative reels. They have been requested to participate in this unique activity which would commence on 27 February. [26] [27] On 27 February 2023, Khan shared the audio of the song through his social media accounts, [28] featuring cats. [29] [30] Later, the casts of the film shared their photos wearing cat mask. [31] [32]

On 1 March, Khan posted a still from the song announcing the teaser of the song would release the same day. [33] The teaser of the song was released by the makers on 1 March 2023. [34] [35] The music video of the song was released on 2 March 2023. [36] [37]

Reception

Taru B Masand of Times Now wrote "The track is an energetic wedding number and it will definitely make you tap your feet to the beats of the song. The lyrics are in praise of his beloved, where her eyes are being compared to that of a cat's. However, it's the hilarious dance steps that take away all the limelight." [38]

Satish Sundaresan of OTT Play wrote "The mood of the ‘Billi Billi’ track is definitely uptempo and vibrant with music and lyrics complementing each other to a ‘t’. The camera work is definitely one of the USPs of the catchy track. As the track proceeds towards the end, it is nothing less than a visual treat to see all the main star cast of the film along with the background dancers in colour coordinated costumes." [39] A critic of ETV Bharat wrote the song is the "perfect blend of modern flair and Punjabi beats". [40]

A critic of The Indian Express wrote "Praising a lover in a Hindi film song has been done for decades, but this one has to be perhaps the most unoriginal way in which such a potentially fun, peppy number could have been written. Kumaar, who has penned the song, seems woefully uninspired this time around." [41]

Praising the chemistry of Khan and Hegde in the song, The Financial Express wrote "'Billi Billi' is set to establish Salman Khan as the ultimate master of dance steps, with its catchy music, energetic choreography, and Salman’s electrifying performance. This song is a chartbuster as Salman Khan sets the dance floor on fire, once again!" [42]

A critic of News18 wrote "With this song, Salman once again proves that he is not just an actor but also a master of dance steps that no one else can carry out and with unmatched flamboyance, and someone who knows how to get his fans moving and grooving to his tunes." [43]

Impact

Upon its release, the song started trending on internet and became a chartbuster. [44] [45] The song received positive reception from audiences, praising the music. [46] [47]

The hook step choreographed by Jani Master and performed by Khan and Hegde in the music video, quickly went viral, adding to the song's popularity and becoming a social media sensation. [48] [49] Many people have recreated the hook step (signature step) by recording their own dance performances to the song and sharing these videos across social media platforms. [50]

Actress Rakhi Sawant danced to the song. [51] [52] Khan and Hegde's chemistry in the song was also highly praised. [53] [54] In an article, Mudit Bhatnagar of Zoom referred the song as the "party anthem of the season". [55]

Live performances

Sukhbir performed "Billi Billi" live with film's casts at The Kapil Sharma Show as part of the film's promotion. [56] He also performed the song at film's trailer launch event [57] and at 23rd IIFA Awards. [58]

Controversy

In May 2023, Federation of Western India Cine Employees (FWICE) banned choreographer Jani Master for hiring South Indian dancers for the song. [59]

Credits and personnel

  • Sukhbir – composer, vocal
  • Kumaar – lyricist
  • Vicky Sandhu – additional lyricist
  • Jani Master – Choreographer
  • Mauro Caccialanza – mix engineer, mastering engineer

Charts

Chart performances for "Billi Billi"
Chart (2023) Peak
position
India ( Billboard) [60]
Billi Billi 		9

References

  1. ^ "Kisi Ka Bhai Kisi Ki Jaan song Billi Billi: Salman Khan gets better dance steps; Shehnaaz Gill is unmissable". The Indian Express. 2 March 2023. Archived from the original on 15 March 2023. Retrieved 27 July 2024.
  2. ^ Today, Telangana (2 March 2023). "Upbeat dance number: Salman Khan launches 'Billi Billi' from 'Kisi Ka Bhai Kisi Ki Jaan'". Telangana Today.
  3. ^ "Salman Khan Introduces Fun Hook Step with Billi Billi from Kisi Ka Bhai Kisi Ki Jaan, Full Song Out Tomorrow". News18. 1 March 2023. Archived from the original on 9 March 2023. Retrieved 27 July 2024.
  4. ^ "Salman Khan's 'Kisi Ka Bhai Kisi Ki Jaan' song 'Billi Billi Aankh Goriye' teaser out today, actor shares post". 1 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024 – via The Economic Times.
  5. ^ "Salman Khan, Pooja Hegde tease fans with glimpse of peppy dance number 'Billi Billi'". ThePrint. 1 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  6. ^ Suri, Ridhi (2 March 2023). "Capturing romantic moments from Salman Khan-Pooja Hedge's 'Billi Billi Aankh Goriye' song". India TV News. Archived from the original on 7 March 2023. Retrieved 27 July 2024.
  7. ^ Bureau, ABP News (2 March 2023). "Kisi Ka Bhai Kisi Ki Jaan Song 'Billi Billi' Out: Salman Khan Is Back With His Trademark Dance". ABP News. Archived from the original on 6 March 2023. Retrieved 27 July 2024.
  8. ^ "Kisi Ka Bhai Kisi Ki Jaan Song Billi Billi: Salman Khan, Pooja Hegde, Venkatesh - It's A Party. Bonus - Shehnaaz Gill". NDTV. Archived from the original on 6 April 2024. Retrieved 27 July 2024.
  9. ^ FC, Team (2 March 2023). "Singer Sukhbir on Billi Billi Akh: Salman Khan requested for a Wedding song". www.filmcompanion.in. Archived from the original on 17 March 2023. Retrieved 27 July 2024.
  10. ^ "किसी का भाई किसी की जान फिल्म के 'बिल्ली बिल्ली' सॉन्ग के सिंगर ने खोले कई राज, बोले- मुझे उम्मीद नहीं थी कि सलमान खान". NDTV. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  11. ^ "Sukhbir reveals how Salman Khan came up with 'Billi Billi Akh' : The Tribune India". Archived from the original on 5 March 2023. Retrieved 27 July 2024.
  12. ^ "Salman Khan, Sukhbir collaborate for the first time for 'Kisi Ka Bhai Kisi Ki Jaan's' Billi Billi Akh' song". mirchi.in. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  13. ^ "Watch exclusive video! Sukhbir: Salman Khan discussed 'Billi Billi' from 'Kisi Ka Bhai Kisi Ki Jaan' for 27 minutes over a call". Mid-day. 8 April 2023. Archived from the original on 15 April 2023. Retrieved 27 July 2024.
  14. ^ "Singer Sukhbir talks about collaborating with Salman Khan on Billi Billi for KKBKKJ, says 'I did not expect Salman...'". DNA India. Archived from the original on 6 March 2023. Retrieved 27 July 2024.
  15. ^ "Billi Billi full song out! Salman Khan woos Pooja Hegde in fun number from Kisi Ka Bhai Kisi Ki Jaan". India Today. 2 March 2023. Archived from the original on 6 March 2023. Retrieved 27 July 2024.
  16. ^ Hymavati, Ravali (2 March 2023). "Salman Khan And Pooja Hegde's Party Number 'Billi Billi' From Kisi Ka Bhai Kisi Ki Jaan Is Out…". www.thehansindia.com. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  17. ^ "Salman Khan's 'Kisi Ka Bhai Kisi Ki Jaan' second song 'Billi Billi' creates hype among Shehnaaz Gill and Palak Tiwari". Firstpost. 28 February 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  18. ^ "Billi Billi song out: Shehnaaz Gill, Palak Tiwari make tiny appearances as Salman Khan woos Pooja Hegde. Watch". Hindustan Times. Archived from the original on 26 April 2023. Retrieved 27 July 2024.
  19. ^ "Billi Billi teaser out! Salman Khan, Pooja Hegde's song is the new wedding banger. Watch". Times Now. 1 March 2023. Archived from the original on 19 March 2023. Retrieved 27 July 2024.
  20. ^ "Kisi Ka Bhai Kisi Ki Jaan choregrapher Jani Master shares BTS pic with Salman Khan: 'Working with you is always a blessing'". Zoom TV. Archived from the original on 4 April 2024. Retrieved 27 July 2024.
  21. ^ "Salman Khan chases the big picture for 'Kisi Ka Bhai Kisi Ki Jaan'". Mid-day. 1 December 2022. Archived from the original on 5 February 2023. Retrieved 27 July 2024.
  22. ^ Hungama, Bollywood (1 December 2022). "Salman Khan reshoots Kisi Ka Bhai Kisi Ki Jaan song; amps up grandeur with 800 dancers and five couples before wrapping up the film : Bollywood News - Bollywood Hungama". Archived from the original on 4 April 2024. Retrieved 27 July 2024.
  23. ^ "Salman Khan Finishes Shooting For Kisi Ka Bhai Kisi Ki Jaan, Teases His Look on Instagram". News18. 3 December 2022. Archived from the original on 3 December 2022. Retrieved 27 July 2024.
  24. ^ "Salman Khan taught me how to respect women, says Jaani choreographer of Billi Billi from Kisi Ka Bhai Kisi Ki Jaan - Exclusive". 7 March 2023. Archived from the original on 14 March 2023. Retrieved 27 July 2024 – via The Economic Times - The Times of India.
  25. ^ "THIS BTS clip of Shehnaaz Gill, Jassie Gill, and Raghav Juyal while shooting the 'Billi Billi' song from 'Kisi Ka Bhai Kisi Ki Jaan' is all things fun". 13 April 2023. Archived from the original on 18 May 2023. Retrieved 27 July 2024 – via The Economic Times - The Times of India.
  26. ^ "BREAKING: The second song of Salman Khan-starrer Kisi Ka Bhai Kisi Ki Jaan titled 'Billi Billi' to be out on March 2 : Bollywood News - Bollywood Hungama". Bollywood Hungama. 25 February 2023. Archived from the original on 25 February 2023. Retrieved 27 July 2024.
  27. ^ "Salman Khan features cats in announcement video for Kisi Ka Bhai Kisi Ki Jaan song Billi Billi, fans say 'yeh naya hai'". DNA India. Archived from the original on 28 February 2023. Retrieved 27 July 2024.
  28. ^ "Billi Billi teaser: Salman Khan shows his bhangra moves alongside Pooja Hegde in this Sukhbir number. Watch". Hindustan Times. Archived from the original on 23 April 2023. Retrieved 27 July 2024.
  29. ^ Bureau, ABP News (27 February 2023). "Kisi Ka Bhai Kisi Ki Jaan: Salman Khan Announces 'Billi Billi' Featuring Not The Actor But Cats". news.abplive.com.
  30. ^ "Watch: Salman Khan's unique way to announce 'Billi Billi' song from 'Kisi Ka Bhai Kisi Ki Jaan'". Mid-day. 27 February 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  31. ^ Bureau, ABP News (28 February 2023). "Kisi Ka Bhai Kisi Ki Jaan Cast Members Wear Cat Mask Ahead Of Billi Billi Song Release". news.abplive.com. Archived from the original on 1 April 2023. Retrieved 27 July 2024.
  32. ^ "Kisi Ka Bhai Kisi Ki Jaan: Shehnaaz Gill Looks Adorable As She Puts On Cat Mask to Promote Billi Billi". News18. 28 February 2023. Archived from the original on 8 March 2023. Retrieved 27 July 2024.
  33. ^ "Salman Khan Shares New Monochrome Photos, Announces Teaser Release of Kisi Ka Bhai Kisi Ki Jaans Billi Billi Song". Zee News. Archived from the original on 8 March 2023. Retrieved 27 July 2024.
  34. ^ "Salman Khan teases fans with new Kisi Ka Bhai Kisi Ki Jaan song Billi Billi, shares cute cat video; fans react. Watch". Hindustan Times. Archived from the original on 25 April 2023. Retrieved 27 July 2024.
  35. ^ "Billi Billi teaser out! Salman Khan's unmissable swag is a catch in new song from Kisi Ka Bhai Kisi Ki Jaan". India Today. 1 March 2023. Archived from the original on 8 May 2023. Retrieved 27 July 2024.
  36. ^ "Salman Khan's Kisi Ka Bhai Kisi Ki Jaan second song Billi Billi released | Filmfare.com". www.filmfare.com. Archived from the original on 29 March 2023. Retrieved 27 July 2024.
  37. ^ "'Kisi Ka Bhai Kisi Ki Jaan' : Salman Khan, Pooja Hegde peppy dance number 'Billi Billi' out". ThePrint. 2 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  38. ^ "Kisi Ka Bhai Kisi Ki Jaan song Billi Billi out: Salman Khan, Pooja Hegde flaunt their hilarious bhangra moves". Times Now. 2 March 2023. Archived from the original on 8 March 2023. Retrieved 27 July 2024.
  39. ^ "Salman Khan launches the groovy song 'Billi Billi' from his film 'Kisi Ka Bhai Kisi Ki Jaan'". OTTPlay. Archived from the original on 31 March 2023. Retrieved 27 July 2024.
  40. ^ Bharat, E. T. V. (2 March 2023). "Billi Billi Akh song out: Salman Khan hopes this song makes his fans smile and dance". ETV Bharat News. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  41. ^ "Kisi Ka Bhai Kisi Ki Jaan's song Billi Billi teaser: Salman Khan, Pooja Hegde try to make the best of this dated track, watch". 1 March 2023. Archived from the original on 15 March 2023. Retrieved 27 July 2024.
  42. ^ "Kisi Ka Bhai Kisi Ki Jaan Song Billi Billi: Salman Khan-Pooja Hegde's chemistry is mind-blowing in this dance number; Watch". 2 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  43. ^ "Salman Khan Performs Bhangra, Looks Dapper In Kisi Ka Bhai Kisi Ki Jaan Song Billi Billi; Watch". News18. 2 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  44. ^ "Salman Khan's fans declare Kisi Ka Bhai Kisi Ki Jaan's latest track Billi Billi as 'best song of the year'". DNA India. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  45. ^ "Billi Billi Song: Salman Khan-Pooja Hegde's Chemistry Is Mind-Blowing In This Power-Packed Dance Number- Watch". Zee News. Archived from the original on 28 March 2023. Retrieved 27 July 2024.
  46. ^ Hungama, Bollywood (1 March 2023). "Salman Khan introducing 'Billi Billi' hook step is leaving fans excited for Kisi Ka Bhai Kisi Ki Jaan's next track, watch : Bollywood News - Bollywood Hungama". Archived from the original on 26 March 2023. Retrieved 27 July 2024.
  47. ^ "भाई से जान बन गए सलमान खान, 'बिल्ली बिल्ली' गाने में गजब है हुक स्टेप तो शहनाज गिल लगीं पटाखा". Navbharat Times. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  48. ^ "Salman Khan is back with yet another fun hookstep with 'Billi Billi' from 'Kisi Ka Bhai Kisi Ki Jaan', watch!". Mid-day. 1 March 2023. Archived from the original on 4 April 2024. Retrieved 6 April 2024.
  49. ^ Bureau, ABP News (31 May 2023). "From Butta Bomma To Billi Billi: A Look At Pooja Hegde's Foot-Topping Dance Numbers". news.abplive.com. Archived from the original on 4 April 2024. Retrieved 6 April 2024.
  50. ^ "Salman Khan-Pooja Hegdes Chemistry In Billi Billi Takes The Internet By Storm". Zee News. Archived from the original on 4 April 2024. Retrieved 6 April 2024.
  51. ^ "Rakhi Sawant Celebrates Salman Khan's Kisi Ka Bhai Kisi Ki Jaan With Billi Billi Dance Inside Theatre". News18. 24 April 2023. Archived from the original on 26 April 2023. Retrieved 27 July 2024.
  52. ^ "Salman Khan's Kisi Ka Bhai Kisi Ki Jaan Makes Rakhi Sawant Groove To Billi Billi In The Theatre, Watch". News18. 23 April 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  53. ^ "Billi Billi Girl, Pooja Hegde". www.indiatoday.in. 3 March 2023. Archived from the original on 28 July 2024. Retrieved 27 July 2024.
  54. ^ "'Meri Jaan Lelo Bhaijaan!' People Go Crazy Over Salman's Latest Song Billi Billi From KKBKKJ". MensXP. 2 March 2023. Archived from the original on 27 March 2023. Retrieved 27 July 2024.
  55. ^ "Kisi Ka Bhai Kisi Ki Jaan song Billi Billi out: Salman Khan, Pooja Hegde give us party anthem of the season". Zoom TV.
  56. ^ "Salman Khan shakes a leg to Billi Billi with KKBKKJ co-star Pooja Hegde on The Kapil Sharma Show. Watch". India Today. 12 April 2023. Archived from the original on 17 April 2023. Retrieved 27 July 2024.
  57. ^ "Salman Khan, Pooja Hegde, Shehnaaz Gill and others dazzle at Kisi Ka Bhai Kisi Ki Jaan trailer launch. See pics". India Today. 10 April 2023. Archived from the original on 12 April 2023. Retrieved 27 July 2024.
  58. ^ "IIFA Awards 2023 TV Show: Watch All Seasons, Full Episodes & Videos Online In HD Quality On JioCinema". www.jiocinema.com. Archived from the original on 23 September 2023. Retrieved 27 July 2024.
  59. ^ "FWICE bans choreographer of Salman Khan's Kisi Ka Bhai Kisi Ki Jaan - here's why". 25 May 2023. Archived from the original on 13 June 2023. Retrieved 27 July 2024 – via The Economic Times - The Times of India.
  60. ^ "India Songs". Billboard.
Retrieved from " https://en.wikipedia.org/?title=Billi_Billi&oldid=1237290069"
From Wikipedia, the free encyclopedia

"Billi Billi"
Official song cover featuring Salman Khan and Pooja Hegde
Single by Sukhbir
from the album Kisi Ka Bhai Kisi Ki Jaan
LanguageHindi
Punjabi
Released2 March 2023
Recorded2022
Genre
Length3:21
Label Zee Music Company
Composer(s) Sukhbir
Lyricist(s) Kumaar
Producer(s)DJ Dips
Supernova Muzic
Kisi Ka Bhai Kisi Ki Jaan track listing
  1. "Yentamma"
  2. "Billi Billi"
  3. " Naiyo Lagda"
  4. "Jee Rahe The Hum (Falling in Love)"
  5. Lets Dance Chotu Motu"
  6. "Tere Bina"
  7. "Bathukamma"
Music video
"Billi Billi" on YouTube

"Billi Billi" ( transl. Cat Cat) is an Indian Hindi-language song, composed by Sukhbir, who also sung the track. Lyrics were written by Kumaar with Punjabi lyrics penned lyrics by Vicky Sandhu for the soundtrack album of the 2023 Indian film Kisi Ka Bhai Kisi Ki Jaan. The audio of the track was released on 27 February 2023. The full video song was released on 2 March 2023, as the second single from the album, through Zee Music Company. [1]

Upon release, the song received positive reviews by audience and critics. The track "Billi Billi" created the record for reaching 40 million views, within 24 hours of its release. The track also topped the national charts, in all music and video platforms. [2]

Composition and lyrics

"Billi Billi" served as the second single to be released from the soundtrack album of Kisi Ka Bhai Kisi Ki Jaan. [3] The track was composed and recorded by Punjabi musician Sukhbir in his first collaboration with Salman Khan. [4] The song was written by Kumaar in Hindi [5] with additional Punjabi lyrics penned by Vicky Sandhu. [6] The track was produced by DJ Dips and Supernova Muzic. [7] The track has been mixed and mastered by Mauro Caccialanza. [8]

Sukhbir revealed that Salman Khan met him at Abu Dhabi and asked for a wedding/celebration song. [9] He sent couple of tunes to Khan and Khan liked the "Billi Billi" which was completely written in Punjabi. [10] Khan insisted him to use some Hindi lyrics and compose. [11] Then Sukhbir met lyricist Kumaar to write Hindi lyrics of the song. [12] "At other production houses, the head is in touch and tells you the requirement but in this case Salman bhai was calling me directly. After he like the song we discussed it for 27 minutes over call. I hadn't expected him to be so hands on", he added. [13]

In an interview Sukhbir said "Salman Khan would call me to discuss lyrics and the musical bits, ask me to edit certain parts so that they make sense to the visuals of the song, and the best part was shooting of the video which was done in Mumbai. He made sure everyone was looked after and I particularly enjoyed meal times with him as it gave us an opportunity to have one on one sessions to discuss the movie amidst many jokes." [14]

Music video

The music video song, featuring visuals directly from the film, was released on 2 March 2023 on YouTube. [15] The music video features Salman Khan and Pooja Hegde primarily, [16] with Venkatesh, Bhumika Chawla, Raghav Juyal, Jassie Gill, Siddharth Nigam, Shehnaaz Gill, Palak Tiwari and Vinali Bhatnagar. [17] [18] The music video was choreographed by Jani Master. [19] [20]

A carnival-like set was erected at Madh Island in Mumbai for the shoot by production designer Rajat Poddarr in 8 days. [21] The song shooting was began on 27 November 2022, [22] and was wrapped on 3 December 2022. [23]

"Salman Khan feels no tension about the steps. He learns the steps on sets and performs them. Sometimes, if there’s something in particular that we need to tell him then we go to his house at Galaxy Apartments and brief him about it. I think there were 300 to 500 dancers in the song. Our DOP V. Manikandan has shot the song beautifully as well" – Jani on choreographing the music video of the song. [24] Makers released behind the scenes of the song shooting on 13 April 2023. [25]

Marketing and release

On 25 February 2023, it was reported that the makers sent cat masks to several journalists and informed them through a letter that a similar mask has been used in the song as well. The media persons have been encouraged to don the mask and create interesting and creative reels. They have been requested to participate in this unique activity which would commence on 27 February. [26] [27] On 27 February 2023, Khan shared the audio of the song through his social media accounts, [28] featuring cats. [29] [30] Later, the casts of the film shared their photos wearing cat mask. [31] [32]

On 1 March, Khan posted a still from the song announcing the teaser of the song would release the same day. [33] The teaser of the song was released by the makers on 1 March 2023. [34] [35] The music video of the song was released on 2 March 2023. [36] [37]

Reception

Taru B Masand of Times Now wrote "The track is an energetic wedding number and it will definitely make you tap your feet to the beats of the song. The lyrics are in praise of his beloved, where her eyes are being compared to that of a cat's. However, it's the hilarious dance steps that take away all the limelight." [38]

Satish Sundaresan of OTT Play wrote "The mood of the ‘Billi Billi’ track is definitely uptempo and vibrant with music and lyrics complementing each other to a ‘t’. The camera work is definitely one of the USPs of the catchy track. As the track proceeds towards the end, it is nothing less than a visual treat to see all the main star cast of the film along with the background dancers in colour coordinated costumes." [39] A critic of ETV Bharat wrote the song is the "perfect blend of modern flair and Punjabi beats". [40]

A critic of The Indian Express wrote "Praising a lover in a Hindi film song has been done for decades, but this one has to be perhaps the most unoriginal way in which such a potentially fun, peppy number could have been written. Kumaar, who has penned the song, seems woefully uninspired this time around." [41]

Praising the chemistry of Khan and Hegde in the song, The Financial Express wrote "'Billi Billi' is set to establish Salman Khan as the ultimate master of dance steps, with its catchy music, energetic choreography, and Salman’s electrifying performance. This song is a chartbuster as Salman Khan sets the dance floor on fire, once again!" [42]

A critic of News18 wrote "With this song, Salman once again proves that he is not just an actor but also a master of dance steps that no one else can carry out and with unmatched flamboyance, and someone who knows how to get his fans moving and grooving to his tunes." [43]

Impact

Upon its release, the song started trending on internet and became a chartbuster. [44] [45] The song received positive reception from audiences, praising the music. [46] [47]

The hook step choreographed by Jani Master and performed by Khan and Hegde in the music video, quickly went viral, adding to the song's popularity and becoming a social media sensation. [48] [49] Many people have recreated the hook step (signature step) by recording their own dance performances to the song and sharing these videos across social media platforms. [50]

Actress Rakhi Sawant danced to the song. [51] [52] Khan and Hegde's chemistry in the song was also highly praised. [53] [54] In an article, Mudit Bhatnagar of Zoom referred the song as the "party anthem of the season". [55]

Live performances

Sukhbir performed "Billi Billi" live with film's casts at The Kapil Sharma Show as part of the film's promotion. [56] He also performed the song at film's trailer launch event [57] and at 23rd IIFA Awards. [58]

Controversy

In May 2023, Federation of Western India Cine Employees (FWICE) banned choreographer Jani Master for hiring South Indian dancers for the song. [59]

Credits and personnel

  • Sukhbir – composer, vocal
  • Kumaar – lyricist
  • Vicky Sandhu – additional lyricist
  • Jani Master – Choreographer
  • Mauro Caccialanza – mix engineer, mastering engineer

Charts

Chart performances for "Billi Billi"
Chart (2023) Peak
position
India ( Billboard) [60]
Billi Billi 		9

References

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  6. ^ Suri, Ridhi (2 March 2023). "Capturing romantic moments from Salman Khan-Pooja Hedge's 'Billi Billi Aankh Goriye' song". India TV News. Archived from the original on 7 March 2023. Retrieved 27 July 2024.
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  8. ^ "Kisi Ka Bhai Kisi Ki Jaan Song Billi Billi: Salman Khan, Pooja Hegde, Venkatesh - It's A Party. Bonus - Shehnaaz Gill". NDTV. Archived from the original on 6 April 2024. Retrieved 27 July 2024.
  9. ^ FC, Team (2 March 2023). "Singer Sukhbir on Billi Billi Akh: Salman Khan requested for a Wedding song". www.filmcompanion.in. Archived from the original on 17 March 2023. Retrieved 27 July 2024.
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