 | |
| Company type | Private |
|---|---|
| Industry | Advertising, marketing |
| Founded | 2009 |
| Headquarters | Los Angeles, CA , USA |
Key people | Eric Frankel, CEO |
| Website | AdGreetz.com |
AdGreetz is a marketing services company based in Los Angeles, California, United States. [1] It was founded in 2009 by Eric Frankel, who serves as the company's CEO. [2] [3]
Platform
The company uses adaptive video [1] in its SaaS video personalization platform. [3] Video messages are distributed through email, social media, websites, and banner ads. [1]
AdGreetz has created videos for companies in various industries, [4] including Flipkart and Forever 21. [5] The campaigns are personalized to the ad viewers. [6] The company also developed an email campaign for the film Fifty Shades of Grey, where recipients heard their name spoken through the voice of a character from the film. [7] The company also created a campaign for the film Smurfs: The Lost Village. [8]
In 2019, AdGreetz created the AdChef platform. [3]
References
- ^ a b c Norm Johnston (2015). Adaptive Marketing: Leveraging Real-Time Data to Become a More Competitive and Successful Company. Springer. ISBN 9781137462930.
- ^ Ginny Marvin (November 20, 2017). "The state of interactive advertising: New formats are infusing digital ads with creativity that gets results". Marketing Land.
- ^ a b c Ameya Dusane (April 18, 2019). "Adgreetz Unveils AdChef, AI and Machine Learning Platform to Deploy Personalized Ads". Martech Advisor.
- ^ Arthur Zaczkiewicz (April 28, 2016). "AdGreetz Founder on Why Personalization Converts Shoppers Into Buyers". Women's Wear Daily.
- ^ Simon Alvarez (December 28, 2017). "It's all about personalization in the new marketing sphere".
- ^ Stephanie Pandolph (November 24, 2017). "Personalized video ads are engaging consumers". Business Insider.
- ^ Meg James (February 13, 2015). "'Grey' area: For a provocative film, many shades of marketing". Los Angeles Times.
- ^ "AdGreetz Powers New Personalized Smurf's Ad - socaltech.com". Retrieved March 18, 2023.
External links
|
| |
| Company type | Private |
|---|---|
| Industry | Advertising, marketing |
| Founded | 2009 |
| Headquarters | Los Angeles, CA , USA |
Key people | Eric Frankel, CEO |
| Website | AdGreetz.com |
AdGreetz is a marketing services company based in Los Angeles, California, United States. [1] It was founded in 2009 by Eric Frankel, who serves as the company's CEO. [2] [3]
Platform
The company uses adaptive video [1] in its SaaS video personalization platform. [3] Video messages are distributed through email, social media, websites, and banner ads. [1]
AdGreetz has created videos for companies in various industries, [4] including Flipkart and Forever 21. [5] The campaigns are personalized to the ad viewers. [6] The company also developed an email campaign for the film Fifty Shades of Grey, where recipients heard their name spoken through the voice of a character from the film. [7] The company also created a campaign for the film Smurfs: The Lost Village. [8]
In 2019, AdGreetz created the AdChef platform. [3]
References
- ^ a b c Norm Johnston (2015). Adaptive Marketing: Leveraging Real-Time Data to Become a More Competitive and Successful Company. Springer. ISBN 9781137462930.
- ^ Ginny Marvin (November 20, 2017). "The state of interactive advertising: New formats are infusing digital ads with creativity that gets results". Marketing Land.
- ^ a b c Ameya Dusane (April 18, 2019). "Adgreetz Unveils AdChef, AI and Machine Learning Platform to Deploy Personalized Ads". Martech Advisor.
- ^ Arthur Zaczkiewicz (April 28, 2016). "AdGreetz Founder on Why Personalization Converts Shoppers Into Buyers". Women's Wear Daily.
- ^ Simon Alvarez (December 28, 2017). "It's all about personalization in the new marketing sphere".
- ^ Stephanie Pandolph (November 24, 2017). "Personalized video ads are engaging consumers". Business Insider.
- ^ Meg James (February 13, 2015). "'Grey' area: For a provocative film, many shades of marketing". Los Angeles Times.
- ^ "AdGreetz Powers New Personalized Smurf's Ad - socaltech.com". Retrieved March 18, 2023.